Advertising in Argus

Advertising in Argus

11.2M

Monthly Cume Reach

Odia

Language

About Advertising in Argus

Argus is a one-stop platform for a variety of hyperlocal content like news from agriculture to politics, daily information on essentials like food and petrol prices, classifieds by local businesses & individual sellers, jobs updates ranging from local to government, and life skill tips like finance, education, health, farming and more. Advertising here creates a lasting impact.

Key Insights

Prime Time

07:00 - 12:00, 18:00 - 24:00

Metro Share (%)

0.77

Monthly AMA

42.7M

Categories

News

Top Choice

Popular
IXIGO TV Commercial
Cred TV Commercial

Video Ad

Video ads are telecasted during ad breaks. The minimum duration for a video ad is 10 seconds and increases by a factor of 5. Click on "Add to Bag" and enter the ad duration in seconds, number of days, frequency per day and the timeband to know the cost of the campaign.

On Request

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Media Demographics & Analytics

User Reach & Demographics

Pan India Viewership Profile in %

Gender Distribution

Male

Female

48

52

Pan India Viewership Profile in %

Prime vs Non Prime

PT

NPT

76

24

Pan India Viewership Profile in %

Urban vs Rural

Urban

Rural

27

73

Pan India Viewership Profile

Age Distribution

in %


12 - 15

6

16 - 19

13

20 - 29

20

30 - 39

18

40 - 49

18

50+

25

Pan India Viewership Profile

NCCS Data

in %


High

24

Mid

30

Low

47

Viewership Profile

City Wise Distribution

in %


Delhi

0.39

Kolkata

0.19

Bangalore

0.1

Mumbai

0.09

Viewership Profile

State Wise Distribution

in %


West Bengal

1.64

Karnataka

1.06

Maharashtra / Goa

0.33

Andhra Pradesh / Telangana

0.09

Tamil Nadu / Pondicherry

0.06


Argus Advertising

Argus is a one-stop platform for a variety of hyperlocal content like news from agriculture to politics, daily information on essentials like food and petrol prices, classifieds by local businesses & individual sellers, jobs updates ranging from local to government, and life skill tips like finance, education, health, farming and more. Advertising here creates a lasting impact.

Argus Advertising is one of the most common and effective forms of marketing that offers a large reach during a short span of time. Television Advertising has a high impact on viewers and attracts loyal viewers. TV Advertising conveys the brand message with sight, sound, and motion, providing brand products or services with instant trustworthiness.

With over 11224820 monthly reachArgus Advertising will target a wide range of audiences and ensures a boost in visibility. Advertising on TV is a reliable tool that gives your brand a personality and is effective for businesses that rely on repeated advertising. Place Your TV Ads Now!

Argus Advertisement

Argus Advertisement ensures companies with visibility of their products and services. Argus is a Odia language 24-hr TV Channel that has garnered a large following among the people. With a massive fan following, Advertising on TV will build brand position and nurture proper leads. 

Argus Advertisement significantly raises the chance of targeted marketing among the right audiences and helps boost sales. Airing commercials on TV will help boost awareness and improves brand recognition among potential customers. 

Argus Ads

With a reach of 11224820 , Argus Ads will help advertisers ensure maximum visibility for their brand and help bring in new customers and retain old ones. People trust TVs so advertising in TV can drive market shares and improve the brand image. 

Argus Ads will showcase various advertising options like pre-roll, mid-roll, and post-roll video TV ads. Television Ads will help companies establish their brand position and funnel sales using demand generation. 

Argus Advertising Cost

Want to Get Television Advertising Cost? Argus Advertisement Cost may vary depending on the time slot chosen by the brands. Our pricing models for Argus Advertising Cost are according to the media options selected by the advertisers.

Advertisers can choose to play their Argus Advertisement during their favourite show as pre-roll, mid-roll, and post-roll video ads. Advertisement in Television is helpful to reach a vast audience.

Argus Advertising Rates

Argus Advertising Rates will depend on the media option the client chooses, the total seconds of the ad’s airtime, and the frequency of ads per day. Each television advertising option will include various options for Argus Advertising like pre-roll and mid-roll ads and promotional videos. 

Argus Advertising Rates will depend on the media options the advertisers have selected based on their requirements. 

Check Argus Advertising Rates offered by The Media Ant

Argus Advertisement Rates will range according to the timeframe of the video ad, its timeslot, and more. Argus Advertisement Rates are available at discounted rates, from which brands and companies can select their timeslot according to their requirements and availability.

To find the best rates for TV Advertising can be found in the “Top Choice” section on “Advertising on Argus” page which will include all the television advertising media ad options and their rates which you can choose from according to their requirements. 

You can check out discounted Television Advertisement Rates on the official website of The Media Ant. Companies can pick the ad options most relevant to their needs.

Television Advertising Agency

Looking to Place Your Ads in TV? The Media Ant is one of India’s leading television advertising agencies that helps you with advertising and brand recognition needs. 

With a presence across top Indian cities like Bangalore, Mumbai, and Delhi, The Media Ant ensures you a one-stop solution for all your television advertising needs. 

We help you plan, buy, execute and monitor all your television advertising campaigns across the country. Our in-house team ensures to provide you with the best TV Adverts plans at the best possible rates available and flawless execution of the advertising in television.

Our best rates for advertising on TV platforms are available online on our website. As part of the execution process in television advertising, The Media Ant will provide advertisers with broadcast certificates.

You can contact us through Phone, or Email for all your ads in TV. The Media Ant contact details are available in the Contact Us section of our website.

Argus Contact Number to Book Ads

To book advertisements on Television, brands can turn to The Media Ant, a leading media buying and advertising agency that can help you with the latest market rates for all your TV advertising needs. 

The Media Ant will provide you with the best advertising rates for television advertising and flawlessly executing your TV campaigns. 

You can contact us by Phone, or Email to place your ads on TV. The Media Ant contact details are available in the Contact Us section of our website.

Argus Contact Number for Booking Ads is 080-67415510

As part of our execution process, advertisers will be provided with timely updates and the broadcast certificate that proves that their advertisement has been broadcasted. 

Argus Advertising FAQs

Here are some frequently asked questions about Argus Advertisement:

Who Should Do Argus Advertising?

Argus Advertisement is done by various companies looking to create a major impact by targeting a large-scale audience. 

  • Home Products: Home Product Companies like Lizol, Unilever, and more have been doing advertisements in television for a long time. Over the years we have seen an increasein ad volumes for home products, the sector will continue to thrive by Advertising in television.
  • Automobiles: Companies like Hyundai Motors, Mahindra & Mahindra, and more have been using advertisements in television to showcase new products and services they are to provide. Most consumers being exposed to Ads in tv, being from varied NCCS socio-economic backgrounds are an excellent audience to target such brands.
  • Consumer Durables: Recently, consumer durable companies like Bajaj Electricals Ltd, Blue Star Ltd, Whirlpool, and more have had a 6% increase in ad volumes through Advertising in TV
  • Women Products: Companies like Nykaa, and Johnson & Johnson have been doing Argus Advertisements for a long time. Recently around 22% of ad volumes were spent only on TV Advertising.
  • E-commerce: Companies like Snapdeal, Flipkart, Amazon, and more have used Argus Advertising slots to market their products and services.
  • FMCG: Companies like Hindustan Lever Ltd, ITC Ltd, Nestle Ltd, Godrej Consumer Products, and more have been some brands that have successfully done Argus Ads. With ad volume growth of over 22% in 2021, FMCG products have been dominating TV Advertising market in recent years, making Argus Ads a good option for them.

Why Should I Do Argus Advertisement?

Argus Advertising has strong viewership and a good reputation among its fans, making it a good option for advertisers. Argus Advertisement will help companies in building strong relationships with their viewers through innovative advertising and will help bring in new customers.

Argus Advertising will also help advertisers in showcasing their products and services in an authentic way.

How Does TV Advertising Work?

TV Adverts have a large-scale viewership with a loyal audience. The popularity of television advertising is understandable because it can be effective and necessary. Television Advertising has a high impact on viewers and attracts loyal viewers.

Ads on TV allow for quick responses from customers by following up on advertisements in real-time as they are being aired or streamed live online. Advertising on TV is a reliable tool that gives your brand a personality and is effective for businesses

How Much Does TV Advertising Cost?

Television Advertisement Rates will range according to the timeframe of the video ad, its timeslot, and more. Advertisement Rates on TV are available at discounted rates, from which brands and companies can select their timeslot according to their requirements and availability.

To get the best rates for advertisement on TV visit The Media Ant website. 

How Will Customers Engage With TV Ads?

Advertising on TV will convey the brand message with sight, sound, and motion, providing brand products or services with instant trustworthiness. Advertisement on TV will target a wide range of audiences and ensures a boost in visibility for brands or companies looking to sell their product/service.

Through advertisements in TV, brands will be able to engage the audience and build awareness about the brand as well as build recall. 

Traditional airtime advertising is the most cost effective way to reach large audiences at a time when they are relaxed, receptive and enjoying some time watching their favorite programmes.Argus is the premier provider of real-world entertainment, offering a signature mix of compelling, high-end production values and vivid cinematography that consistently represent quality for viewers. Argus advertising unrivalled ability to create business profit, sales and numerous other positive effects were enjoyed by many new or returning brands to Television channels last year. However, for first-timers wanting to make the step up to Television channel advertising, it can seem a little daunting, which is why we’ve put together this section of the website to guide you through it all.Whatever your budget: gain inspiration from other advertisers who have dipped their toes in the TV waters with great success; be able to get to grips with some of that Argus advertising jargon, and a whole lot more besides.Whatever your budget: gain inspiration from other advertisers who have dipped their toes in the TV waters with great success; be able to get to grips with some of that Argus advertising jargon, and a whole lot more besides.Before launching into this toothsome section, let’s remind ourselves of some of the reasons why Argus Television advertising is so brilliant at creating success for brands and businesses both in the short-term and the long-term.