ICC Champions Trophy Advertising

ICC Champions Trophy Advertising

19 days

Duration

Men's

Gender

About ICC Champions Trophy Advertising

ICC Champions Trophy presents remarkable opportunities for promotion. Enhance your brand's visibility and recall among a diverse audience through engaging and impactful ads. Employing precision retargeting and consumer engagement, ICC Champions Trophy ensures effective market reach. Take this chance to elevate your brand's growth and engage with sports enthusiasts globally. 

Key Insights

Categories

Cricket

Digital

Popular

ICC Champions Trophy On Hotstar - Banner

The Fence Banner is an image ad format that lets brands showcase their ads throughout the ICC Championship Trophy, including India matches, playoffs, and non-India matches. This placement ensures maximum visibility for the brand during the entire tournament.
Base Rate

₹ 0.066 Per Impression

Popular
Video
Video

ICC Champions Trophy On Hotstar - Video

The video ad package includes Midroll Mobile ads (Live + PPL), Midrolls for Highlights, Pre-Rolls (5–10 seconds), and Midrolls for CTV (Live + PPL). This all-encompassing solution ensures maximum engagement across mobile and CTV platforms, providing high visibility during live content, highlights, and pre-roll advertisements.
Base Rate

₹ 0.171 Per Impression

Premium
Video

ICC Champions Trophy On Hotstar - Connected TV

Connected TV Ads allow you to directly reach audiences through their smart TVs with engaging and impactful content. These ads deliver messages on the big screen, connecting with viewers in a relaxed and attentive environment where they enjoy entertainment the most. The package includes all language feeds available on CTV
Base Rate

₹ 2,20,000 Per Spot

Other

ICC Champions Trophy On Hotstar - Closer to Live L Band Package

Closer to Live L-Band refers to a specific advertising placement or segment that appears just before or during live sports broadcasts. This Package including the Man of the Match (MOM) announcement, opening batsmen walking in, the fielding team walking in, the match toss moment, and the winning captain's speech. This package ensures maximum visibility during significant live-action moments
Base Rate

₹ 24,75,000 Per Package

Other

ICC Champions Trophy On Hotstar - Co-Presenting Package

The Co-Presenting package includes video ad placements such as Midrolls on Mobile and Living Room (Live + PPL) and Pre Rolls (5-10 seconds). Display ads feature throughout the Super 4s tournament. Marketing entitlements cover logo presence on the sponsor panel, sponsor slate, and social media promotions, including on D+HS and LinkedIn. Additional marketing benefits include E4M Trade Website site capture, Hotstar Marketing Platform promotions on YouTube, and Trade Emailer on Afaqs, along with social media coverage on HMP Instagram and LinkedIn.
Base Rate

₹ 60,50,00,000 Per Package

Other

ICC Champions Trophy On Hotstar - Powered By Package

This package offers a complete advertising solution with video, display, and marketing promotions. Video Ads include Midroll ads for Live Content + PPL, Highlights (HL), Living Room (CTV) Live + PPL, and 5–10 second Pre-roll ads. Display Ads include Super 6s (L-Bands), Mobile Breakout Banner for India + Playoffs Match Days (excluding Ind-Pak), Mobile Banner for Non-India Group Stage Match Days, CTV Banner for India + Playoffs Match Days (excluding Ind-Pak), and Frames Banner. And Marketing Promotions include a 30-second sponsor slate promo, a 3–5 second sponsor voice-over, and static posts on Instagram and LinkedIn. Additional promotions feature a static trade emailer, site capture on E4M, and a sponsor announcement post on Hotstar Marketing Platform LinkedIn. This package offers wide brand exposure across multiple platforms. For more details, please check the deliverables.
Base Rate

₹ 49,50,00,000 Per Package

Other

ICC Champions Trophy On Hotstar - Associate Sponsorship Package

The Associate package includes Midroll Mobile ads (Live + PPL), Midroll Living Room ads (Live + PPL), and pre-rolls (5-10 seconds). Display ads cover key Milestones. Marketing entitlements feature logo presence on the sponsor panel and slate, with on-platform promotions. Additional benefits include E4M Trade Website site capture, Hotstar Marketing Platform on YouTube, Trade Emailer on Afaqs, and social media coverage on HMP Instagram and LinkedIn, plus a sponsor announcement on LinkedIn with tags.
Base Rate

₹ 27,50,00,000 Per Package

Other

ICC Champions Trophy On Hotstar - Branded Card- Display Ad

A Branded Card Advertisement is a type of digital ad format where the brand's message, logo, and promotional content are displayed in the form of a card, usually in a banner or side panel format
Base Rate

₹ 0.066 Per Impression

Other

ICC Champions Trophy On Hotstar - Feature Packages

The Feature Package includes highlights of Super 4s and Super 6s, Fall of Wicket (FOW) moments, and milestone achievements. It also offers AR Bugs in half and full formats. These options cover key moments and milestones in the game, providing engaging and informative content for viewers
Base Rate

₹ 6,05,00,000 Per Package

Other

ICC Champions Trophy On Hotstar - Custom L Bands

Custom L-Bands on ICC Champions Trophy feature tailored branding during live broadcasts, prominently displayed alongside key match moments. This sponsorship includes dynamic visuals and brand messaging to enhance visibility and engage viewers throughout the game
Base Rate

₹ 4,95,000 Per Package

Other

ICC Champions Trophy On Hotstar - Mobile + CTV Billboard

For ICC Champions Trophy, Mobile Billboards offer both Regular and Breakout placements, available on matchdays and non-matchdays. Regular Mobile Billboards deliver consistent visibility, while Breakout options provide enhanced impact. CTV Billboards, including Regular and Non-Matchday placements, ensure broad exposure across devices, engaging viewers with prominent brand messaging during the key event and beyond
Base Rate

₹ 38,50,000 Per Day

Other
Video

ICC Champions Trophy On Hotstar - Billboard- Mobile

The Billboard ad for ICC Champions Trophy offers high visibility with regular and breakout placements. Featuring your brand prominently, it captures audience attention during critical match moments, ensuring maximum engagement and impact on mobile devices.
Base Rate

₹ 0.05 Per Impression

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The Media Ant

ICC Champions Trophy Advertisement

ICC Champions Trophy presents remarkable opportunities for promotion. Enhance your brand's visibility and recall among a diverse audience through engaging and impactful ads. Employing precision retargeting and consumer engagement, ICC Champions Trophy ensures effective market reach. Take this chance to elevate your brand's growth and engage with sports enthusiasts globally. 

Sports marketing events in India are witnessing exponential growth, propelled by a passionate sports culture and an ever-evolving media landscape. Sporting events like ICC Champions Trophy offer a lucrative platform for brands to reach an engaged, diverse, and massive audience. Consequently, the role of advertising in these events has never been more critical or impactful.

Advertising at ICC Champions Trophy combines the thrill of sports with the persuasive power of marketing, creating a synergistic effect that resonates with audiences and instills a deeper connection with brands. It ranges from on-field banners, logos on player uniforms, and digital screens inside stadiums to more innovative strategies, such as augmented reality experiences, interactive fan zones, and social media campaigns. 

Why advertise during ICC Champions Trophy?

Advertising during ICC Champions Trophy in India has become increasingly popular among brands for several reasons. 

Large Audience: India has massive and enthusiastic sports fan base. Sports events, particularly ICC Champions Trophy can attract millions of viewers, providing advertisers with a broad audience. 

Engaged Viewers: Fans are typically highly engaged during sports events like ICC Champions Trophy. This can be translated into higher recall rate of advertisements. 

Brand Association: Associating with sporting events can boosts a brand’s image. By advertising during these events, brands can position themselves as supportive of sports, health, fitness etc. which resonate with consumers. 

Digital Opportuntities: With the increase in digital viewership, advertising during {events} provides opportunities for online engagement. Advertisers can run parallel campaigns on social media, encouraging interaction and further increasing the visibility of the brand. 

ICC Champions Trophy Advertisement Cost

The cost of advertising on ICC Champions Trophy can vary depending on several factors: 

  • One of the most important variables is location. Advertising locations in high-traffic places, such as city centres or near sports stadiums, will be more expensive because of their increased exposure and possible reach. 
  • Large billboards and digital displays are more costly than regular signs because to their size and format. Unique and interactive forms may cost significantly more. 
  • The duration of the advertisements is also important in determining the cost of the advertising campaign.
  • Popular athlete endorsements may have a huge impact on the efficacy of sporting ads. The athlete's popularity and image can influence how the public views the marketed goods or service.
  • The choice of media channels can have an impact on the ad's reach and performance. Traditional media channels, such as television and print, are commonly utilised, but digital platforms are fast expanding, providing more focused and personalised advertising options.

Types of ICC Champions Trophy Ads

The world of sports advertising in India is diverse, encompassing a variety of mediums and types. Here are some of the main types:

Broadcast Commercials: These are advertisements that are aired during the live telecast of sports events on television or digital platforms. They often feature star athletes and are typically high-budget productions. They can be of varying lengths, from short 15-second spots to longer one-minute commercials.

Sponsorship and Partnerships: Brands often enter into sponsorship agreements with teams, leagues, or individual athletes. This might involve the brand's logo appearing on team jerseys (like Oppo on the Indian cricket team's jersey), product placements, or athletes endorsing products (like Virat Kohli endorsing Puma).

Digital Advertising: As more people stream sports events online, digital advertising has become increasingly important. This might include video ads on streaming platforms, banner ads on sports news websites, or sponsored posts on social media platforms.

Stadium Advertising: Advertisements within the stadium, such as hoardings around the field, logos on scoreboards, or ads on digital screens are also common. Brands often pay a premium for these ads due to the high visibility they offer both to spectators in the stadium and to viewers at home.

On-Product Advertising: This involves advertising directly on the product itself. For example, sports equipment brands like Adidas, Nike, or Reebok might have their logos prominently displayed on the shoes, clothing, or sports gear that athletes use.

Event Sponsorship: Companies may sponsor specific sports events. In these cases, the event might be officially named after the sponsor (like the Vivo Indian Premier League), and the sponsor's logo will likely be displayed prominently throughout the event.

In-game Advertising: This includes product placements within the sports events themselves. For example, a drinks brand may be the official drink consumed during breaks, or a technology brand might provide the official technology used in the event (like the "Decision Review System" in cricket sponsored by various tech companies).

Experiential Advertising: This type of advertising involves creating immersive, interactive experiences for fans, such as branded fan zones in stadiums, virtual reality experiences, or interactive digital campaigns.

ICC Champions Trophy Advertising Agency

The Media Ant is one of the ICC Champions Trophy Advertising Agency to advertise since it offers a wide range of services to help businesses reach their target demographic. Strategic and media planning are also accessible. In addition, The Media Ant has a broad network of publishers, advertisers, and media sources, allowing businesses to reach a big audience. 

Furthermore, the company has an experienced staff of professionals that can provide tailored solutions to each business's needs. If you're not sure whether advertising on ICC Champions Trophy is ideal for your company, call us and we'll tell you!

FAQs Related to ICC Champions Trophy Advertising

How much does it cost to run ad on ICC Champions Trophy?

The cost of advertising on ICC Champions Trophy can vary depending on factors such as

  • Location
  • Type of advertisements 
  • Duration of the ad
  • The type of Media option. 

Why advertise during ICC Champions Trophy?

There are many reasons why you might want to advertise during ICC Champions Trophy. Here are a few of the most common:

  • To reach a large audience of potential customers. ICC Champions Trophy is a major event that attracts people from all over the world. By advertising during ICC Champions Trophy, you can reach a large number of potential customers who are already interested in what you have to offer.
  • To generate excitement and buzz around your brand. ICC Champions Trophy is a time when people are excited and engaged. By advertising during ICC Champions Trophy, you can tap into that excitement and generate buzz around your brand.
  • To drive sales. ICC Champions Trophy is a time when people are more likely to spend money. By advertising during ICC Champions Trophy, you can increase your chances of driving sales.

What is the ad rate for ICC Champions Trophy?

The ad rate is based on the following factors:

  • The size of the ad
  • The location of the ad
  • The number of attendees expected at the event

To place an ad, please contact [contact information].

How to advertise in ICC Champions Trophy?

Advertising in ICC Champions Trophy is powerful way to reach your target audience. 

  • Understand you audience
  • Define your goals 
  • Plan your budget 
  • Choose the type of advertisement 
  • Create your advertisement
  • Contact the Event Organizer 
  • Book your Ad space
  • Measure your success. 

What is the effectiveness of ICC Champions Trophy advertising?

ICC Champions Trophy can be a great way to reach a specific target audience. For example, if you are a software company, you could host an event for developers. This would allow you to reach your target audience directly and in a way that is relevant to their interests.

ICC Champions Trophy can also be a great way to generate leads. By providing valuable content and engaging with attendees, you can encourage them to sign up for your email list or request a demo of your product. ICC Champions Trophy can also help to boost sales. By demonstrating your product or service in person, you can give potential customers a better understanding of what you have to offer. This can lead to increased sales.