Advertising in Spencer - Gurgaon
About Advertising in Spencer - Gurgaon
Average number of people in the family is 4One third in the age band of 25-34 yearsNearly half of customer groups have presence of femaleAverage Monthly Income of Spencer’s shoppers is Rs. 4000062% of households have main earner working as Businessman/executive
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Spencer - Gurgaon Advertising Cost
Advertising Option | TMA Offer |
|---|---|
Promotional Space | ₹ 25,000 Per Kiosk Per Month |
Product Sampling | ₹ 10,000 Per Store Per Month |
Pillar Branding | ₹ 2,500 Per Pillar Panel Per Month |
Trolley | ₹ 250 Per Trolley Per Month |
Leaflet Distribution | ₹ 1 Per Leaflet Per Store |
Cash Till | ₹ 3,000 Per Cash Counter Per Month |
Demographics
- Average number of people in the family is 4
- One third in the age band of 25-34 years
- Nearly half of customer groups have presence of female
- Average Monthly Income of Spencer’s shoppers is Rs. 40000
- 62% of households have main earner working as Businessman/executive
Footfall - Store Format
| Format | Count Of Stores | Average Monthly Footfall | Average monthly Number Of Bills |
| Daily | 68 | 1641844 | 985106.4 |
| Supers | 14 | 477412 | 286447 |
| Hypers | 36 | 2524662 | 1514797 |
| Total | 118 | 4643918 | 2786350.4 |
Advertising in Spencer - Gurgaon
Spencer’s retail dates back to 1863. It was started by John William Spencer. In 1989, it became a part of Kolkata based RPG group. Spencer’s has two types of stores- convenience stores known as Spencer’s which are the neighbourhood stores with everyday things and hypermarkets known as Spencer’s Hyper. Spencer’s has about 120 stores across 35 cities. In terms of advertising, Spencer's has a highly engaged audience and very attractive advertising properties. Advertising in Spencer - Gurgaon would help your brand stand out and reach out to the target audience in the most effective way.
Spencer - Gurgaon is one of the highly frequented Spencer's stores of Gurugram . Located in one of the most popular areas of Gurugram , it attracts a lot of traffic from nearby residential areas, educational institutions and offices.
Advertising in Spencer - Gurgaon
Following are the advantages of advertising in Spencer - Gurgaon :
- By advertising in Spencer - Gurgaon, advertisers can target people actively seeking for products to buy.
- For promoting new offers and discounts, advertisers can target Spencer - Gurgaon .
- Spencer - Gurgaon can provide the advertisers with many customer touch-points and facilitate the completion of the entire purchase cycle under the same roof.
- A large number of categories and the number of brands under each category often distracts the customers. Advertising in Spencer - Gurgaon can help the brands stand out.
- Area-specific promotions can be done by advertising in stores in specific locations. For example, Spencer's is present in almost all the prominent areas of Gurugram . Advertisers can select one or more stores to target the required location.
Advertising in Spencer - Gurgaon
There are a number of advertising options offered by Spencer - Gurgaon to keep the customers engaged from entering the stores to leaving the stores:
1. Trolley Branding: Advertisements can be pasted on the front and back of shopping trolleys in the stores
2. In-store Radio Advertising: 30 sec jingle ads would be played 30 times a day on the in-store radio.
3. Basket Branding: Advertisements can be pasted on the shopping baskets.
4. Wall Branding: Advertisements can be displayed in the form of posters pasted on wall in the parking areas.
5. Arch Branding: These are gate-like structures that can be placed at the entrance of the store as well as inside the stores.
6. Travellator Branding: Advertisements can be pasted on the moving walkway inside the store.
7. Pillar Panel: Print ads can be displayed on the pillars in the store. By using this ad space, brands can ensure better visibility for their products on the shelves.
8. Cash Till Branding: Customers spend about 8-10 minutes at the cash counter. Advertisements can be placed at the poles or right at the top of the cash tills at check out counters or cash counters
Advertising in Spencer - Gurgaon
| Step 1 | Select the Media Options/ Quantity/ Campaign Duration/ Campaign Start Date |
| Step 2 | Email the selected details to help@TheMediaAnt.com or Create Package online at The Media Ant. |
| Step 3 | Upon confirmation of availability from our end, you need to submit the artwork and make the payment. |
| Step 4 | Execution proof in the form of images and videos will be shared on the day of the activity. |
Advertising in Spencer - Gurgaon
Once the campaign is live, the execution pictures will be shared within 2 working days.
Advertising in Spencer - Gurgaon
In case you need any help with planning, please write to help@TheMediaAnt.com.
Advertising in Spencer - Gurgaon
Spencer - Gurgaon is one of the most popular Spencer's stores in Gurugram . Gurugram is a boiling pot for startups and companies and hence, is a very important city for advertisers. The Media Ant is one of the best advertising agencies in Gurugram . It offers several advertising options that touches the life of the audience at various points. From digital to traditional to outdoor, The Media Ant has more than 3 lakh advertising options across the country. In terms of in-store branding, The Media Ant offers all the popular retail store brands like CCD, Spencer's, Easyday, Metro, More, Reliance, Spar, Spencer, Shopper Stops etc. One can also get a customized plan covering different store brands city wise or even locality specific i.e., hyperlocal. To know more about various advertising strategies involving in-store advertising in Spencer - Gurgaon and other stores, write to us at Help@TheMediaAnt.com.
