Delhi Metro Train Advertising

Delhi Metro connects the capital of India, allowing brands to target an affluent audience, creating a lasting impression among a diverse audience, including young professionals, students, etc. With commuters spending an average of 20-30 mins inside the train, Delhi Metro Train Ads improve recall and target specific locations within the city increasing visibility and providing significant exposure.

Delhi Metro Train has a total network length of approx. 391 km across the city, divided into 10 lines covering the entire region of Delhi, Noida, Faridabad, and Gurugram. Having 286 stations, Delhi Metro offers a wide hyperlocal reach and is a BTL advertising media that builds brand recall through maximum customer visibility and engagement through repeated advertising. Place Your Delhi Metro Advertising Now.

Delhi Metro Advertising will include various media options like Exterior Train Branding, Interior Train Branding, Full Train Branding, and more. The cost of Advertising in Delhi Metro will vary depending on the chosen media option and the duration of the advertisement.

Delhi Metro Train Advertisement

Advertising Inside Delhi Metro will help companies target the working class people and improve their brand recognition.

Delhi Metro Advertisement is available inside and outside the Metro Train and on the metro smart card, which will reach a large audience. Delhi Metro connects Delhi, Gurgaon, Noida, and Ghaziabad through its widespread rail network, making it a good place for foot traffic.

Delhi Metro Train Advertising Cost

The cost of Delhi Metro train advertising varies depending on the format you choose. For full train wraps, which cover the entire exterior of the train, the cost ranges from ₹12,00,000 to ₹18,00,000 per train per month. If you opt for inside train panel ads, where advertisements are placed on the walls and panels inside metro coaches, prices range between ₹1,00,000 and ₹2,50,000 per train per month. Station advertising, including billboards and digital screens, costs around ₹50,000 to ₹2,00,000 per station per month, with high-footfall stations on premium routes charging more. Additionally, pillar advertising along metro tracks costs between ₹40,000 and ₹1,50,000 per pillar per month, depending on the location. Brands can also combine inside and outside train ads, with packages ranging from ₹10,00,000 to ₹15,00,000 per train per month.

Delhi Metro Train Advertising Options

1) Interior Train Branding

Inside a Delhi Metro train is a unique place where commuters are held captive. So, adverts can effectively engage them provided they are able to do so. Branding of trains on the inside can be implemented in such a way that the ads can be full as in floor stickers, panel ads above the seats and windows to full compartment wraps. They are the right choice when the main focus of the campaign is to have high brand memory because, on an average, commuters spend about 20 to 40 minutes in a train which provides an adequate time for the exposure.

2) Exterior Train Branding

Through brand logos and slogans plastered onto the train’s exteriors, the train becomes what can be described as a big moving billboard. This is a kind of corporate identity that is done by the process of partial or complete wrapping of the exterior of the train cars with exciting designs and bright colors shown on it. When this train runs through varied regions of the city, what happens is that it not just commands the attention of the people inside the train as a transit means but also draws the attention of the people on the road thus making it a way which is good for a wide reach and visibility.

3) Full Train Branding

This multifaceted course of action combines both in-train as well as on-train branding graphics that convert the whole locomotive into a large-format advertising medium. Whole train branding turns out to be the most useful especially when targeting a broad audience and launching new products that need powerful advertisements for some recognizable products. It is because the advert will be encountered many times by different people during the day.

4) Smart Card - Back Side

People who regularly use D-Metro are the main users of smart cards to enable their daily travels. When firms purchase the space on the back of these smart cards, the brand appears on thousands of commuters' hands. Every time consumers use the card for transaction, they are the sure and bright lever that keeps the brand visible permanently and in all long-term.

Delhi Metro Advertising is displayed on the panels inside a Metro Train, outside the train as an advertisement wrap, or on the backside of the metro smart cards. Delhi Metro has a reach of 2.8M recording a high footfall.

Delhi Metro Train Advertisement Rates

Advertising on Delhi Metro is a great way to reach millions of commuters daily. The rates depend on the type of ad, location, and campaign duration:
Exterior Branding (Full/Partial Wraps): ₹5,00,000 to ₹25,00,000 per month
Interior Branding: ₹1,00,000 to ₹10,00,000 per month
Station Advertising (Platform, Digital Screens): ₹2,00,000 to ₹8,00,000 per month
Smart Card Branding: ₹1,00,000 to ₹5,00,000 for 6 months

Rates vary based on factors like location, duration, and ad size. Contact The Media Ant for tailored pricing and solutions for your campaign.

Metro Advertising Agency in Delhi

Looking to get your brand noticed across Delhi? The Media Ant can help you do just that with creative, eye-catching ads on the Delhi Metro. Imagine your brand reaching millions of commuters every day through vibrant train wraps, station panels, and digital screens—all strategically placed to capture attention.
Our team at The Media Ant knows the ins and outs of metro advertising and can guide you in choosing the best spots, formats, and timing to make a real impact. Whether you're new to metro advertising or looking to refresh your strategy, we’re here to help bring your brand to life in one of Delhi's most high-traffic spaces. Reach out, and let’s start building a metro campaign that truly resonates with your audience!

Delhi Metro Train Advertising FAQs

Here are a few frequently added questions regarding Advertising in Delhi Metro Train:

Why Should I Advertise Inside Delhi Metro Trains?

How is Advertising Placed on Delhi Metro?

To advertise, companies choose from options like in-car or out-of-car ads, full train wraps, or smart card branding. The Media Ant helps you navigate this process by providing details on available spaces, rates, and specifications. Once the ad design is finalized and meets metro standards, professional installers ensure it’s mounted for optimal visibility.

What are the Steps to Place an Advertisement on Delhi Metro:
Contact The Media Ant for available spaces, rates, and terms.
Choose the ad type (inside branding, outside wraps, full train, smart cards) based on your campaign goals.
Prepare your ad design and ensure it meets metro specifications.
Request a quote and proceed with booking your ad space.