Advertising in Delhi Metro Train
About Advertising in Delhi Metro Train
Delhi Metro connects the capital of India, allowing brands to target an affluent audience, creating a lasting impression among a diverse audience, including young professionals, students, etc. With commuters spending an average of 20-30 mins inside the train, Delhi Metro Train Ads improve recall and target specific locations within the city increasing visibility and providing significant exposure.
Key Insights
Top Choice
Interior Train Branding
Base Rate
₹ 96,543 Per Coach Per Month
Exterior Train Branding
Base Rate
₹ 7,81,000 Per Train Per Month
Jingle
Base Rate
₹ 1,942 Per Train Per Stations
Noida Metro Train Advertising
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Media Demographics & Analytics
Advertisers
Orange Health
NMC Pharma
Dundee
Ziploan
IDP Education
User Reach & Demographics
Passenger %
Female Passengers Biffurcation
Alone
With Others
74
26
Passenger %
Occupation
Private
Government
69
31
Passenger
Gender Distribution
in %
Male
75
Female
24
Others
1
User
Age Distribution
in %
Upto 20
9
20 - 30
54
30 - 40
29
40 - 50
5
50 - 60
2
Above 60
1
Passenger
Occupation
in %
Service
63
Student
16
Business
15
Unemployed
5
Retired
1
Users
Passengers
in %
Smart Card
78
Others
22
Delhi Metro Train Advertising Cost
Advertising Option | TMA Offer |
---|---|
Interior Train Branding | ₹ 87,766 Per Coach Per Month |
Exterior Train Branding | ₹ 7,10,000 Per Train Per Month |
Jingle | ₹ 1,765 Per Train Per Stations |
Full Train Branding | ₹ 9,20,000 Per Train Per Month |
Delhi Metro Train Advertising
Delhi Metro connects the capital of India, allowing brands to target an affluent audience, creating a lasting impression among a diverse audience, including young professionals, students, etc. With commuters spending an average of 20-30 mins inside the train, Delhi Metro Train Ads improve recall and target specific locations within the city increasing visibility and providing significant exposure.
Delhi Metro Train has a total network length of approx. 391 km across the city, divided into 10 lines covering the entire region of Delhi, Noida, Faridabad, and Gurugram. Having 286 stations, Delhi Metro offers a wide hyperlocal reach and is a BTL advertising media that builds brand recall through maximum customer visibility and engagement through repeated advertising. Place Your Delhi Metro Advertising Now.
Delhi Metro Advertising will include various media options like Exterior Train Branding, Interior Train Branding, Full Train Branding, and more. The cost of Advertising in Delhi Metro will vary depending on the chosen media option and the duration of the advertisement.
Delhi Metro Train Advertisement
Advertising Inside Delhi Metro will help companies target the working class people and improve their brand recognition.
Delhi Metro Advertisement is available inside and outside the Metro Train and on the metro smart card, which will reach a large audience. Delhi Metro connects Delhi, Gurgaon, Noida, and Ghaziabad through its widespread rail network, making it a good place for foot traffic.
Delhi Metro Train Advertising Cost
The cost of Delhi Metro train advertising varies depending on the format you choose. For full train wraps, which cover the entire exterior of the train, the cost ranges from ₹12,00,000 to ₹18,00,000 per train per month. If you opt for inside train panel ads, where advertisements are placed on the walls and panels inside metro coaches, prices range between ₹1,00,000 and ₹2,50,000 per train per month. Station advertising, including billboards and digital screens, costs around ₹50,000 to ₹2,00,000 per station per month, with high-footfall stations on premium routes charging more. Additionally, pillar advertising along metro tracks costs between ₹40,000 and ₹1,50,000 per pillar per month, depending on the location. Brands can also combine inside and outside train ads, with packages ranging from ₹10,00,000 to ₹15,00,000 per train per month.
Delhi Metro Train Advertising Options
1) Interior Train Branding
Inside a Delhi Metro train is a unique place where commuters are held captive. So, adverts can effectively engage them provided they are able to do so. Branding of trains on the inside can be implemented in such a way that the ads can be full as in floor stickers, panel ads above the seats and windows to full compartment wraps. They are the right choice when the main focus of the campaign is to have high brand memory because, on an average, commuters spend about 20 to 40 minutes in a train which provides an adequate time for the exposure.
2) Exterior Train Branding
Through brand logos and slogans plastered onto the train’s exteriors, the train becomes what can be described as a big moving billboard. This is a kind of corporate identity that is done by the process of partial or complete wrapping of the exterior of the train cars with exciting designs and bright colors shown on it. When this train runs through varied regions of the city, what happens is that it not just commands the attention of the people inside the train as a transit means but also draws the attention of the people on the road thus making it a way which is good for a wide reach and visibility.
3) Full Train Branding
This multifaceted course of action combines both in-train as well as on-train branding graphics that convert the whole locomotive into a large-format advertising medium. Whole train branding turns out to be the most useful especially when targeting a broad audience and launching new products that need powerful advertisements for some recognizable products. It is because the advert will be encountered many times by different people during the day.
4) Smart Card - Back Side
People who regularly use D-Metro are the main users of smart cards to enable their daily travels. When firms purchase the space on the back of these smart cards, the brand appears on thousands of commuters' hands. Every time consumers use the card for transaction, they are the sure and bright lever that keeps the brand visible permanently and in all long-term.
Delhi Metro Advertising is displayed on the panels inside a Metro Train, outside the train as an advertisement wrap, or on the backside of the metro smart cards. Delhi Metro has a reach of 2.8M recording a high footfall.
Delhi Metro Train Advertising Cost
Looking for Cost Of Advertising In Delhi Metro? Delhi Metro Advertising Price may vary depending on the media option chosen by the advertiser. Our pricing models for Delhi Metro Advertising Price are per media option chosen and the duration of the ads.
Each Delhi Metro Advertising Price will include various media options in Delhi Metro Advertising like Exterior Train Branding, Interior Train Branding, Full Train Branding, and more.
Delhi Metro Advertising Cost will depend on the media option chosen by the advertiser. Delhi Metro Advertising Price is set by the vendor based on the duration and placement of the ad.
Delhi Metro Train Advertisement Rates
Looking for Delhi Metro Advertisement Rates? To find the best rates for Delhi Metro Advertisement, visit the “Top Choice” section of “Delhi Metro Advertising” on The Media Ant website, it will include all the packages the companies can choose from according to their requirements.
Various Delhi Metro Advertising placement options are available at discounted rates, out of which brands and companies can select according to their requirements.
Delhi Metro Train Advertising Rates
Delhi Metro Advertising Price depends on the media option that the advertisers select. You can check out the best discounted Delhi Metro Advertising Cost, by visiting the official website of The Media Ant. Companies can pick the media option most relevant to their needs and their brand requirements.
Metro Advertising Agency in Delhi
Want to do Advertising Inside Delhi Metro? The Media Ant is one of India’s leading outdoor advertising agencies that helps you with advertising and brand recognition needs. With a presence across top Indian cities like Bangalore, Mumbai, and Delhi, The Media Ant ensures you a one-stop solution for all your Metro Advertising needs.
We help you plan, buy, execute and monitor all your nontraditional advertising campaigns across the country. Our in-house team ensures to provide you with the best Delhi Metro Advertising Price plans at the best possible rates available and flawless execution of the metro advertising.
Our best rates for Metro Advertising Agency In Delhi are available online on our website.
As part of the execution process in Metro Advertising, The Media Ant will provide advertisers with images of the Metro advertisement.
Get the best rates to place your Metro Advertising from The Media Ant
You can monitor your nontraditional advertising campaigns on our online monitoring dashboard on your mobile phone. Check the best rates for any Metro Advertising in India through The Media Ant's Metro Advertising Planning Tools.
You can contact us through , Phone, or Email. The Media Ant contact details are available in the Contact Us section of our website.
Delhi Metro Train Advertising FAQs
Here are a few frequently added questions regarding Advertising in Delhi Metro Train:
Why Should I Do Advertising Inside Delhi Metro Train?
Delhi Metro Advertising is a good option for companies looking for a wide reach and a place to market their products or services. Delhi Metro has a fleet of 336 trains, which comprises 181 six-coach trains, 133 eight-coach trains, and 22 four-coach trains across all its corridors.
Metro Advertising Agency In Delhi is an ideal platform for brands to communicate directly with a large number of commuters who use DMRC (Delhi Metro Rail Corporation) services from one station to another for their traveling. Delhi Metro Advertising is one of the most sought-after mediums to help boost brand awareness and increase ROI.
As a leading Delhi Metro Advertising Agency in India, our mission is to help small and medium-sized organizations increase exposure by reaching out to thousands of commuters through unique outdoor media formats on platforms such as Exterior Train Branding, Interior Train Branding, Full Train Branding, and more.
How advertisement is placed on metro in delhi?
In delhi, to promote ads on the metro, the companies must go through a standard process. The first step is to select the kind of advertisement you want to put on display—out-of-car or in-car, train full body or smart card branding. The particular strengths and flaws of each type get individualized in order to form dimensions and stipulated units.
Then they decide on the medium and align with the local metro advertising agency to let various riders view the ad. The Media Ant puts forth the details concerning the matter covering the rates, specifications and time of availability. The art piece has to satisfy the metro's standards which are observed during installation. Professional installers afterward are responsible for the mounting of the ads exactly whereby it is ideal for the quality presentation and visibility.
How to place advertisement on metro in delhi?
Placing an advertisement on the metro in delhi involves several steps:
1) The Media Ant will help you with complete details which acquaint you with the vacant spaces available, advertising prices, and the contractual terms.
2) Decide on whether you need inside branding, outside wraps, full trains branding or smart cards advertising, based on the marketing objectives and budget you have for the campaign.
3) Include the ad designs that you prepared for verification. Make sure the specifications of your work conform to the requirements set by the metro officials.
4) Add to bag & request for a quote.