Advertising in VAR India Magazine
About Advertising in VAR India Magazine
Find Soft Copy of the VAR India Magazine. You can download or view it to see the reader profile of VAR India Magazine.View/Download
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VAR India Advertising Cost
Advertising Option | TMA Offer |
|---|---|
Full Page | ₹ 1,40,000 Per Insert |
Half Page | ₹ 40,000 Per Insert |
Cover Page | ₹ 1,87,500 Per Insert |
Double Spread | ₹ 2,25,000 Per Insert |
About VAR India
The VAR INDIA (It is a powerful media vehicle for organisations in the ICT space to promote and market their products, services and solutions) is the most credible resource on the Indian IT Channel community. It is a Monthly IT (B2B) magazine addressing the IT VAR fraternity through its single national edition. It has a strong presence in the Metro, A, B,C and D class cities in the country reach covering over 30,000 channel partners in more than 300 towns & cities.
Target Audience - National Distributors, Regional Distributors, Sub-distributors, VARs, System Integrators, Resellers and leading IT Associations of the country.
About VAR India
Find Soft Copy of the VAR India Magazine. You can download or view it to see the reader profile of VAR India Magazine.
View/Download
Readership Profile - Industry
| Profile | Split |
| Assemblers / System Builders | 31% |
| Resellers / Retailers | 16% |
| VARs / IT Consultants | 14% |
| System Integrators / Network Integrators | 11% |
| Distributors | 9% |
| Vendors | 8% |
| ASPs / Internet Service Provides (ISPs) / Independent Software Vendors (ISV) | 5% |
| Corporate Resellers | 5% |
| Others | 1% |
Readership Profile - Designation
| Profile | Split |
| Executive Management (MD), CEO, President, Proprietor | 64% |
| Corporate Management (Vice President & General Manager) | 22% |
| Senior Management & Middle Management | 10% |
| Junior & Entry Level Staff | 4% |
Events
| Events | Description |
| VARIndia Star Nite Award | For VARs in the country-New Delhi |
| VARIndia IT Forum | For End Customers Focus ( Govt. and PSU bodies)-New Delhi |
| ICT in Education | For Educationists of Delhi & NCR-New Delhi |
| West India Information Technology Fair (WIITF) | VAR Summit |
| Orissa Information Technology Fair (OITF) | Channel Empowerment Summit |
| South India Information Technology Fair (SIITF) | Technology Summit |
| East India Information Technology Fair (EIITF) | SME Summit (Empowering the VARs) |
Why Advertise In VAR India Magazine?
VAR India Magazine advertising provides a unique opportunity for brand owners. The Magazine itself is produced by quality publisher and is utilized by many prestigious, high-end brands to support their advertising campaigns. VAR India Magazine advertising is a proven method to target decision-makers and opinion leaders with a high-income. VAR India advertising offers multiple opportunities to target a captive audience in an uncluttered environment with inspiring advice, insights and host of fascinating features. Reach out to the decision makers and professionals across India by placing ads.
Effectiveness Of VAR India Magazine Advertising
Message Impact
Full-page VAR India Print Magazine ads rich with color and visual imagery can attract attention and enhance the visual presentation of your products. Magazines commonly use glossy finish and allow for full-color spreads. You can use bleed images or color backgrounds -- meaning have them extend all the way to the page edges, without a border -- to present a product image that really stands out.
Audience Interest
A major factor of VAR India Magazine advertising effectiveness relative to many other media is the interest of the audience. Readers typically have strong interest in the theme or topic of VAR India Magazine. Finding this close link between readers and your brand is critical to effectiveness.
Repeated Exposure
Also contributing to the effectiveness of VAR India Magazine ads is the potential for ongoing, repeated exposure. Homeowners and businesses commonly have Magazine racks or other spaces where they keep VAR India for other readers or repeat use. This gives you the potential to reach a large number of people with one copy and the same reader multiple times. Plus, since VAR India Magazine are a static medium, readers can analyze or look at your message indefinitely.
Ways In Which VAR India Magazine Deliver Engagement
- The strong positive brand values of the VAR India Magazine can transfer onto the advertisements.
- Because advertisements are relevant and valued, ad clutter is not a problem in VAR India Magazine.
- Readers take action as a result of seeing advertising in VAR India Magazine.
- Targeting with precision and without wastage is a key strength of VAR India Magazine.
- Creative formats such as gatefolds, textures, special papers, samples, sponsorship, advertisement features (‘advertorials’), and so on can create additional impact and interaction.
- Advertising in VAR India Magazine is a great, cost-effective way to reach an exclusive group of affluent and highly educated managers, owners, professionals and executives.
- Booking the ad space earlier helps with an optimum placement.
- VAR India Magazine is a product catalog and maintains a premium image. They have the right to reject creatives that don't abide by their aesthetic guidelines.
