Advertising in Travel & Hospitality Magazine
About Advertising in Travel & Hospitality Magazine
TnH is the leading glossy, monthly travel publication and has an iconic status in Indian travel media. It has been recognized for its excellenteditorial content. Focuses on topics that matter most to the stakeholders of the tourism sector, taking you on an incredible journey of mesmerizing features, original news, special reports, riveting travelogues, and perspectives that you won't find anywhere else. The readers stay abreast of the latest happenings in the travel world that gives them an extra edge in their ventures, businesses and associations.
Key Insights
Top Choice
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Travel & Hospitality Advertising Cost
Advertising Option | TMA Offer |
|---|---|
Full Page | ₹ 1,05,000 Per Insert |
Half Page | ₹ 52,900 Per Insert |
Cover Page | ₹ 2,37,769 Per Insert |
Facts and Figures
85% of the readers are key decision makers in the travel & tourism industry and the remaining audience includes ministers, bureaucrats, diplomats and corporates.
Facts and Figures
| Issue Month | Topic |
| Jan'18 | Expectations from the New Year 2018 |
| Feb'18 | SATTE New Delhi/ Expectation for the Budget 2018-19 |
| Mar'18 | Review: Budget 2018-19, ITB Berlin 2018 |
| April'18 | ATM Dubai 2018/ Indian Outbound Travel |
| May'18 | 4 years of the Modi Government, where does India’s Tourism Industry stand today? |
| Jun'18 | India as a year-long destination |
| Jul'18 | Monsoon Tourism |
| Aug'18 | New trends in Luxury tourism |
| Sept'18 | World Tourism Day (Sep 27)/ Sustainable Tourism / IATO Annual Convention 2018* |
| Oct'18 | Festival season/ Indian Inbound travel |
| Nov'18 | WTM London 2018 |
| Dec'18 | Year-end 2018: the year that was |
Execution Process
Step 1: Select Variables: Media Option, Ad Position, Number of Insertions and Magazine Issue Dates.
In case you need any help with planning, please write to help@TheMediaAnt.com
Execution Process
| Variables | Sample Variable Selections |
| Media Option | Full Page/ Back Cover/ Gatefold |
| Ad Position | Regular/ Premium/ Innovative |
| Number of Insertions | 1/ 3 / 7 |
| Magazine Issue Dates | January/ February/ May |
Execution Process
Step 2: Email the filled table to help@TheMediaAnt.com or Create Package online at The Media Ant.
Step 3: We will check the ad space availability and prevailing discount at the time of booking.
Step 4: Upon confirmation of availability from our end, you need to submit the artwork and make the payment.
Execution Process
Once the advertisement is printed in the Magazine, copies of the Magazine are sent to the client within 1 working week.
Why Advertise In Travel & Hospitality Magazine?
Travel & Hospitality Magazine advertising provides a unique opportunity for brand owners. The Magazine itself is produced by quality publisher and is utilized by many prestigious, high-end brands to support their advertising campaigns. Travel & Hospitality Magazine advertising is a proven method to target decision-makers and opinion leaders with a high-income. Travel & Hospitality advertising offers multiple opportunities to target a captive audience in an uncluttered environment with inspiring advice, insights and host of fascinating features. Reach out to the decision makers and professionals across India by placing ads.
Effectiveness Of Travel & Hospitality Magazine Advertising
Message Impact
Full-page Travel & Hospitality Print Magazine ads rich with color and visual imagery can attract attention and enhance the visual presentation of your products. Magazines commonly use glossy finish and allow for full-color spreads. You can use bleed images or color backgrounds -- meaning have them extend all the way to the page edges, without a border -- to present a product image that really stands out.
Audience Interest
A major factor of Travel & Hospitality Magazine advertising effectiveness relative to many other media is the interest of the audience. Readers typically have strong interest in the theme or topic of Travel & Hospitality Magazine. Finding this close link between readers and your brand is critical to effectiveness.
Repeated Exposure
Also contributing to the effectiveness of Travel & Hospitality Magazine ads is the potential for ongoing, repeated exposure. Homeowners and businesses commonly have Magazine racks or other spaces where they keep Travel & Hospitality for other readers or repeat use. This gives you the potential to reach a large number of people with one copy and the same reader multiple times. Plus, since Travel & Hospitality Magazine are a static medium, readers can analyze or look at your message indefinitely.
Ways In Which Travel & Hospitality Magazine Deliver Engagement
- The strong positive brand values of the Travel & Hospitality Magazine can transfer onto the advertisements.
- Because advertisements are relevant and valued, ad clutter is not a problem in Travel & Hospitality Magazine.
- Readers take action as a result of seeing advertising in Travel & Hospitality Magazine.
- Targeting with precision and without wastage is a key strength of Travel & Hospitality Magazine.
- Creative formats such as gatefolds, textures, special papers, samples, sponsorship, advertisement features (‘advertorials’), and so on can create additional impact and interaction.
- Advertising in Travel & Hospitality Magazine is a great, cost-effective way to reach an exclusive group of affluent and highly educated managers, owners, professionals and executives.
- Booking the ad space earlier helps with an optimum placement.
- Travel & Hospitality Magazine is a product catalog and maintains a premium image. They have the right to reject creatives that don't abide by their aesthetic guidelines.
