Advertising in The Machinist Magazine
About Advertising in The Machinist Magazine
To view Machinist magazine online, please click on the link provided below: Link to Machinist Magazine E-Copy
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The Machinist Advertising Cost
Advertising Option | TMA Offer |
---|---|
Full Page | ₹ 42,000 Per Insert |
Half Page | ₹ 27,500 Per Insert |
Cover Page | ₹ 1,02,900 Per Insert |
Double Spread | ₹ 1,12,455 Per Insert |
Gate Fold | ₹ 1,44,500 Per Insert |
About Machinist Magazine Advertising
The Machinist is targeted towards Indian manufacturing professionals from the shopfloor to the boardroom. It covers key discrete manufacturing sectors like automotive, aerospace, defence, power equipment, general engineering, heavy engineering and construction equipment. The magazine covers both technical and managerial issues related to the discrete manufacturing sector, but the emphasis is on use of modern management techniques in manufacturing. Technical areas covered by The Machinist include machine design, use of technology for improving efficiency in manufacturing, quality standards, automation and operations management. The Machinist also covers managerial issues such as use of Information Technology in manufacturing, impact of government policies on the manufacturing sector, international best practices in manufacturing and the competitive scenario in the Indian manufacturing sector.
About Machinist Magazine Advertising
To view Machinist magazine online, please click on the link provided below:
Link to Machinist Magazine E-Copy
Facts and Figures in Machinist Magazine
Industry | Split |
Operations | 22% |
Top Management | 20% |
Purchase Managers | 11% |
IT | 10% |
Sales & Marketing | 9% |
Supply Chain | 9% |
R&D | 6% |
Academic & Research Institutes | 6% |
Government Agencies | 4% |
Industry Associations | 3% |
Facts and Figures in Machinist Magazine
Industry | Split |
Automotive & Ancillaries | 23% |
Construction Equipment | 15% |
Power Equipment | 13% |
Aerospace & Defence Manufacturing | 10% |
Farm Equipment | 8% |
General Engineering | 8% |
Machine Tools | 7% |
Government Agencies | 5% |
Railways | 4% |
Academics | 2% |
Others | 5% |
Facts and Figures in Machinist Magazine
Issue Month | Power Equipment Manufacturing | Supply Chain Management | Machine tools |
January 2019 | Anniversary | Star List | IMTEX Cutting Tools – Pre event |
February 2019 | Railways Manufacturing | logistics | IMTEX Cutting Tools – Post event |
March 2019 | Farm Equipment | Solar & Wind Energy | Consumer Durables Manufacturing |
April 2019 | Aerospace | Smart Factory | Die & Mould |
May 2019 | Automotive Manufacturing | Construction Equipment Manufacturing | Metrology & Testing |
June 2019 | Defence Manufacturing | Awards coverage | CAD/CAM |
July 2019 | Railway Manufacturing | Smart Factory | Automation |
August 2019 | ACE List | Material Handling | Oil & Lubricants |
September 2019 | Farm Equipment | Logistics & SCM | Cables & wires |
October 2019 | Automotive Manufacturing | Green Manufacturing | Machine Tools |
November 2019 | Power Equipment Manufacturing | Cutting Tools | Additive Manufacturing |
December 2019 | Aerospace | Human Resources | Laser Machines |
January 2020 | Anniversary | Star List 2020 | IMTEX 2020 – Forming technologies |
February 2020 | Construction Equipment manufacturing | Industry 4.0/digital factory | IMTEX Forming – Post event |
March 2020 | Defence Manufacturing | Skill Development | Robotics |
Who should advertise ?
Machinist Magazine has carried advertisement of various brands covering multiple categories. Some of the brands who have advertised earlier are shown below:
Who should advertise ?
Client Name | Category |
Hyundai | Automobile |
Jyoti CNC | Manufacturing |
Mitsubishi | Electrics |
Motul | Manufacturing |
HAAS | Machine Tool |
Execution Process
Step 1: Select Variables: Media Option, Ad Position, Number of Insertions and Magazine Issue Dates.
In case you need any help with planning, please write to help@TheMediaAnt.com
Execution Process
Variables | Sample Variable Selections |
Media Option | Full Page/ Back Cover/ Gatefold |
Ad Position | Regular/ Premium/ Innovative |
Number of Insertions | 1/ 3/ 7 |
Magazine Issue Dates | January/ February/ May |
Execution Process
Step 2: Email the filled table to help@TheMediaAnt.com or Create Package online at The Media Ant.
Step 3: We will check the ad space availability and prevailing discount at the time of booking.
Step 4: Upon confirmation of availability from our end, you need to submit the artwork and make the payment.
Execution Process
Post release of your ad in Machinist Magazine, TheMediaAnt would deliver a hard copy of the magazine to the address shared during booking. In addition, a picture of the ad in Machinist magazine's respective edition to be shared via email.
Similar Media
In addition to Machinist magazine advertising, one can explore more similar options and they are provided below.
FAQs
Once the advertisement is printed in Machinist Magazine, copies of Machinist Magazine are sent to the client within one working week.
FAQs
With in 10-12 days of publishing Machinist Magazine you will likely to get the Hard Copy.
Why Advertise In The Machinist Magazine?
The Machinist Magazine advertising provides a unique opportunity for brand owners. The Magazine itself is produced by quality publisher and is utilized by many prestigious, high-end brands to support their advertising campaigns. The Machinist Magazine advertising is a proven method to target decision-makers and opinion leaders with a high-income. The Machinist advertising offers multiple opportunities to target a captive audience in an uncluttered environment with inspiring advice, insights and host of fascinating features. Reach out to the decision makers and professionals across India by placing ads.
Effectiveness Of The Machinist Magazine Advertising
Message Impact
Full-page The Machinist Print Magazine ads rich with color and visual imagery can attract attention and enhance the visual presentation of your products. Magazines commonly use glossy finish and allow for full-color spreads. You can use bleed images or color backgrounds -- meaning have them extend all the way to the page edges, without a border -- to present a product image that really stands out.
Audience Interest
A major factor of The Machinist Magazine advertising effectiveness relative to many other media is the interest of the audience. Readers typically have strong interest in the theme or topic of The Machinist Magazine. Finding this close link between readers and your brand is critical to effectiveness.
Repeated Exposure
Also contributing to the effectiveness of The Machinist Magazine ads is the potential for ongoing, repeated exposure. Homeowners and businesses commonly have Magazine racks or other spaces where they keep The Machinist for other readers or repeat use. This gives you the potential to reach a large number of people with one copy and the same reader multiple times. Plus, since The Machinist Magazine are a static medium, readers can analyze or look at your message indefinitely.
Ways In Which The Machinist Magazine Deliver Engagement
- The strong positive brand values of the The Machinist Magazine can transfer onto the advertisements.
- Because advertisements are relevant and valued, ad clutter is not a problem in The Machinist Magazine.
- Readers take action as a result of seeing advertising in The Machinist Magazine.
- Targeting with precision and without wastage is a key strength of The Machinist Magazine.
- Creative formats such as gatefolds, textures, special papers, samples, sponsorship, advertisement features (‘advertorials’), and so on can create additional impact and interaction.
- Advertising in The Machinist Magazine is a great, cost-effective way to reach an exclusive group of affluent and highly educated managers, owners, professionals and executives.
- Booking the ad space earlier helps with an optimum placement.
- The Machinist Magazine is a product catalog and maintains a premium image. They have the right to reject creatives that don't abide by their aesthetic guidelines.