Advertising in The Apparel Times Magazine

Advertising in The Apparel Times Magazine

40K

Circulation

Bi-Monthly

Frequency

About Advertising in The Apparel Times Magazine

Lenzing Hyosung Radianza Cisma

Key Insights

Language

English

Cover Price

100

Readership

120K

Categories

Fashion and Lifestyle

Top Choice

Popular
Full Page
Full Page

Full Page

Full Page covers the entire page of the magazine.
Base Rate

₹ 15,000 Per Insert

Premium
Cover Page
Cover Page

Cover Page

Ad is placed on the Inside Front Cover on the left hand side, Inside Back Cover on the right hand side and Back Cover of the Magazine.
Base Rate

₹ 74,880 Per Insert

Premium
Double Spread
Double Spread

Double Spread

A Double Spread Ad spreads on two pages of the magazine. A Central Double Spread Ad is placed in the two middle pages of the magazine.
Base Rate

₹ 1,33,120 Per Insert

Confused?
We can help

Hire our expert media planners to find, plan and place your next promotion.

The Media Ant

The Apparel Times Advertising Cost

Advertising Option

TMA Offer

Full Page

₹ 12,000 Per Insert

Cover Page

₹ 39,000 Per Insert

Double Spread

₹ 36,400 Per Insert

About The Apparel Times Magazine

The Apparel Times is one of the largest circulating Bi-Monthly Apparel Trade and Technology magazine in Indian Subcontinent and South East Asia. The copies of magazine are also circulated at various International Seminars, Conferences & Exhibitions.

About The Apparel Times Magazine

  • Lenzing 
  • Hyosung 
  • Radianza 
  • Cisma

Facts and Figures

IndustryCirculation
Exporters, Wholesalers, Distributoirs and Retailers16,000
Domestic Manufactures8,000
Machinery Manufactures, Subsidiaries and Agents3,400
Buying houses3,800
Trimmings and Embellishments2,600
Home Furnishings2,000
Fashion Institutes and Students2,000
Footwear1,200
Car interior Upholstery600
Ministries and Associations600
Luggage400
Fashion Designers400
Others4,000

Facts and Figures

RegionsCirculation
New Delhi including Gurgaon, Noida, Ghaziabad and Faridabad16,400
Mumbai, Ahmedabad, Surat and Indore11,000
Tirupur4,000
Bangalore4,000
Erode, Coimbatore, Salem3,600
Chennai2,000
International4,000

Facts and Figures

RegionsCirculation
North India40%
South India35%
West India25%
International4,000

Facts and Figures

IssueTopics
January - February 2017Best Menswear Brand, Embroideries Machinery for Indian Market, Regional Focus: East Africa, Digital Textile Printing
March - April 2017Best Women's Wear Brand, Garment Accessories for Asian Market, Regional Focus: South East Asia, Innovative Apparel Technology for Asian Market, Digital Textile Printing
May-June 2017Denim and Fashions, Garment Fair Issue - Metro Cities, Digital Textile Printing, Regional Focus: Middle East
July - August 2017Best Inner Wear in Asian Market, Survey of Asian Apparel Industry, Digital Textile Printing
September - October 2017Innovatie Knitting and Apparel Technology, Retailing Trends and Consumer Behavior, Fashion Technology, Digital Textile Printing
November - December 2017Lifestyle Brands, Digital Textile Printing, Asian Apparel Industry

Execution Process

Step 1: Select Variables: Media Option, Ad Position, Number of Insertions and Magazine Issue Dates. 

In case you need any help with planning, please write to help@TheMediaAnt.com

Execution Process

VariablesSample Variable Selections
Media OptionFull Page/ Back Cover/ Gatefold
Ad PositionRegular/ Premium/ Innovative
Number of Insertions1/ 3/ 7
Magazine Issue DatesJanuary/ February/ May

Execution Process

Step 2: Email the filled table to help@TheMediaAnt.com or Create Package online at The Media Ant.

Step 3: We will check the ad space availability and prevailing discount at the time of booking.

Step 4: Upon confirmation of availability from our end, you need to submit the artwork and make the payment

Execution Process

Once the advertisement is printed in the Magazine, copies of the Magazine are sent to the client within 1 working week.

The Apparel Times Magazine advertising is a proven method for successful campaign, as it gives you the opportunity to promote your brand to 120000 readers. Place your ad in the hands of the most valuable audience of The Apparel Times. With the circulation of over 40000 The Apparel Times Magazine offers a unique opportunity to advertise to its most frequent and valuable customers. As The Apparel Times Magazine carries limited advertisements, it ensures high visibility to all readers. The Apparel Times is a Bi-Monthly Magazine in the Fashion and Lifestyle Segment. The Apparel Times advertising is utilized by a variety of brands to reach out to their target audience. Book The Apparel Times Magazine ads online today. You can explore The Apparel Times advertising rates, different types of media options and advertising costs in Media Options and Pricing tab.

Why Advertise In The Apparel Times Magazine?

The Apparel Times Magazine advertising provides a unique opportunity for brand owners. The Magazine itself is produced by quality publisher and is utilized by many prestigious, high-end brands to support their advertising campaigns. The Apparel Times Magazine advertising is a proven method to target decision-makers and opinion leaders with a high-income. The Apparel Times advertising offers multiple opportunities to target a captive audience in an uncluttered environment with inspiring advice, insights and host of fascinating features. Reach out to the decision makers and professionals across India by placing ads.

Effectiveness Of The Apparel Times Magazine Advertising

Message Impact

Full-page The Apparel Times Print Magazine ads rich with color and visual imagery can attract attention and enhance the visual presentation of your products. Magazines commonly use glossy finish and allow for full-color spreads. You can use bleed images or color backgrounds -- meaning have them extend all the way to the page edges, without a border -- to present a product image that really stands out.

Audience Interest

A major factor of The Apparel Times Magazine advertising effectiveness relative to many other media is the interest of the audience. Readers typically have strong interest in the theme or topic of The Apparel Times Magazine. Finding this close link between readers and your brand is critical to effectiveness.

Repeated Exposure

Also contributing to the effectiveness of The Apparel Times Magazine ads is the potential for ongoing, repeated exposure. Homeowners and businesses commonly have Magazine racks or other spaces where they keep The Apparel Times for other readers or repeat use. This gives you the potential to reach a large number of people with one copy and the same reader multiple times. Plus, since The Apparel Times Magazine are a static medium, readers can analyze or look at your message indefinitely.

Ways In Which The Apparel Times Magazine Deliver Engagement

  • The strong positive brand values of the The Apparel Times Magazine can transfer onto the advertisements.
  • Because advertisements are relevant and valued, ad clutter is not a problem in The Apparel Times Magazine.
  • Readers take action as a result of seeing advertising in The Apparel Times Magazine.
  • Targeting with precision and without wastage is a key strength of The Apparel Times Magazine.
  • Creative formats such as gatefolds, textures, special papers, samples, sponsorship, advertisement features (‘advertorials’), and so on can create additional impact and interaction.
  • Advertising in The Apparel Times Magazine is a great, cost-effective way to reach an exclusive group of affluent and highly educated managers, owners, professionals and executives.
  • Tips For The Apparel Times Magazine Branding

    • Booking the ad space earlier helps with an optimum placement.
    • The Apparel Times Magazine is a product catalog and maintains a premium image. They have the right to reject creatives that don't abide by their aesthetic guidelines.

    How The Media Ant Can Help You

    The Media Ant is uniquely positioned to help you grow your business with highly effective, targeted print media buying. We as an advertising agency provide advertisers with the opportunity to target key professionals. Magazine advertising can be an expensive business, and that's why we take time to study you and your market to ensure that your budget is well spent. We guarantee you the best rates for Magazine advertising.