Advertising in Overtake Magazine
About Advertising in Overtake Magazine
Overtake Magazine advertising is a proven method for successful campaign, as it gives you the opportunity to promote your brand to 268000 readers. Place your ad in the hands of the most valuable audience of Overtake. With the circulation of over 71000 Overtake Magazine offers a unique opportunity to advertise to its most frequent and valuable customers. As Overtake Magazine carries limited advertisements, it ensures high visibility to all readers. Overtake is a Monthly Magazine in the Automobile Segment. Overtake advertising is utilized by a variety of brands to reach out to their target audience. Book Overtake Magazine ads online today. You can explore Overtake advertising rates, different types of media options and advertising costs in Media Options and Pricing tab.
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Overtake Advertising Cost
Advertising Option | TMA Offer |
|---|---|
Full Page | ₹ 35,700 Per Insert |
Cover Page | ₹ 85,554 Per Insert |
Double Spread | ₹ 71,400 Per Insert |
Circulation Breakup
| Regions | Circulation |
| Central Kerala | 34,300 |
| North Kerala | 21,700 |
| South Kerala | 14,000 |
Readership Profile - Age
| Age | Split |
| 20-29 | 44% |
| 30-39 | 29% |
| 15-19 | 16% |
| 40 & above | 11% |
Readership Profile - SEC
| Profile | Split |
| SEC A1 | 71% |
| SEC A2 | 24% |
| SEC B1 | 5% |
Why Advertise In Overtake Magazine?
Overtake Magazine advertising provides a unique opportunity for brand owners. The Magazine itself is produced by quality publisher and is utilized by many prestigious, high-end brands to support their advertising campaigns. Overtake Magazine advertising is a proven method to target decision-makers and opinion leaders with a high-income. Overtake advertising offers multiple opportunities to target a captive audience in an uncluttered environment with inspiring advice, insights and host of fascinating features. Reach out to the decision makers and professionals across India by placing ads.
Effectiveness Of Overtake Magazine Advertising
Message Impact
Full-page Overtake Print Magazine ads rich with color and visual imagery can attract attention and enhance the visual presentation of your products. Magazines commonly use glossy finish and allow for full-color spreads. You can use bleed images or color backgrounds -- meaning have them extend all the way to the page edges, without a border -- to present a product image that really stands out.
Audience Interest
A major factor of Overtake Magazine advertising effectiveness relative to many other media is the interest of the audience. Readers typically have strong interest in the theme or topic of Overtake Magazine. Finding this close link between readers and your brand is critical to effectiveness.
Repeated Exposure
Also contributing to the effectiveness of Overtake Magazine ads is the potential for ongoing, repeated exposure. Homeowners and businesses commonly have Magazine racks or other spaces where they keep Overtake for other readers or repeat use. This gives you the potential to reach a large number of people with one copy and the same reader multiple times. Plus, since Overtake Magazine are a static medium, readers can analyze or look at your message indefinitely.
Ways In Which Overtake Magazine Deliver Engagement
- The strong positive brand values of the Overtake Magazine can transfer onto the advertisements.
- Because advertisements are relevant and valued, ad clutter is not a problem in Overtake Magazine.
- Readers take action as a result of seeing advertising in Overtake Magazine.
- Targeting with precision and without wastage is a key strength of Overtake Magazine.
- Creative formats such as gatefolds, textures, special papers, samples, sponsorship, advertisement features (‘advertorials’), and so on can create additional impact and interaction.
- Advertising in Overtake Magazine is a great, cost-effective way to reach an exclusive group of affluent and highly educated managers, owners, professionals and executives.
- Booking the ad space earlier helps with an optimum placement.
- Overtake Magazine is a product catalog and maintains a premium image. They have the right to reject creatives that don't abide by their aesthetic guidelines.
