Advertising in Logistics Business Magazine
About Advertising in Logistics Business Magazine
Logistics Business magazine is the only pan-European logistics journal. It is the top lead-generating magazine in this industry. Many of the readers match their purchasing requirements with their advertisers’ products and services. Their editorial is dedicated to the best-in-class application of technology and services spanning the supply chain: from materials handling and warehousing equipment to transport and distribution services, logistics solutions, IT, software and transit packaging.Logistics Business is a quarterly journal, with issues published in February, May, September and November, plus a weekly eNewsletter and daily news updates on www.logisticsbusiness.comThe readership of each issue is 19,000. This comprises of 8500 print copies to regular subscribers and new subscribers at all the major logistics exhibitions internationally, plus readers of the digital edition online and from our eNewsletter links.
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Logistics Business Advertising Cost
Advertising Option | TMA Offer |
|---|---|
Full Page | ₹ 3,50,000 Per Insert |
Half Page | ₹ 1,90,000 Per Insert |
About Logistics Magazine
Logistics Business magazine is the only pan-European logistics journal. It is the top lead-generating magazine in this industry. Many of the readers match their purchasing requirements with their advertisers’ products and services. Their editorial is dedicated to the best-in-class application of technology and services spanning the supply chain: from materials handling and warehousing equipment to transport and distribution services, logistics solutions, IT, software and transit packaging.
Logistics Business is a quarterly journal, with issues published in February, May, September and November, plus a weekly eNewsletter and daily news updates on www.logisticsbusiness.com
The readership of each issue is 19,000. This comprises of 8500 print copies to regular subscribers and new subscribers at all the major logistics exhibitions internationally, plus readers of the digital edition online and from our eNewsletter links.
About Logistics Magazine
| Industry Sectors | Job Titles | ||
| 40% End User Logisticians | 50% Warehousing and Logistics mgmt | ||
| 30% Third Party logistics, freight forwarders | 40% Logistics, supply chain directors, CEO | ||
| 20% OEMS, System Integrators, distributors | 10% Buyers, Integrators, Dealers | ||
Why Advertise In Logistics Business Magazine?
Logistics Business Magazine advertising provides a unique opportunity for brand owners. The Magazine itself is produced by quality publisher and is utilized by many prestigious, high-end brands to support their advertising campaigns. Logistics Business Magazine advertising is a proven method to target decision-makers and opinion leaders with a high-income. Logistics Business advertising offers multiple opportunities to target a captive audience in an uncluttered environment with inspiring advice, insights and host of fascinating features. Reach out to the decision makers and professionals across India by placing ads.
Effectiveness Of Logistics Business Magazine Advertising
Message Impact
Full-page Logistics Business Print Magazine ads rich with color and visual imagery can attract attention and enhance the visual presentation of your products. Magazines commonly use glossy finish and allow for full-color spreads. You can use bleed images or color backgrounds -- meaning have them extend all the way to the page edges, without a border -- to present a product image that really stands out.
Audience Interest
A major factor of Logistics Business Magazine advertising effectiveness relative to many other media is the interest of the audience. Readers typically have strong interest in the theme or topic of Logistics Business Magazine. Finding this close link between readers and your brand is critical to effectiveness.
Repeated Exposure
Also contributing to the effectiveness of Logistics Business Magazine ads is the potential for ongoing, repeated exposure. Homeowners and businesses commonly have Magazine racks or other spaces where they keep Logistics Business for other readers or repeat use. This gives you the potential to reach a large number of people with one copy and the same reader multiple times. Plus, since Logistics Business Magazine are a static medium, readers can analyze or look at your message indefinitely.
Ways In Which Logistics Business Magazine Deliver Engagement
- The strong positive brand values of the Logistics Business Magazine can transfer onto the advertisements.
- Because advertisements are relevant and valued, ad clutter is not a problem in Logistics Business Magazine.
- Readers take action as a result of seeing advertising in Logistics Business Magazine.
- Targeting with precision and without wastage is a key strength of Logistics Business Magazine.
- Creative formats such as gatefolds, textures, special papers, samples, sponsorship, advertisement features (‘advertorials’), and so on can create additional impact and interaction.
- Advertising in Logistics Business Magazine is a great, cost-effective way to reach an exclusive group of affluent and highly educated managers, owners, professionals and executives.
- Booking the ad space earlier helps with an optimum placement.
- Logistics Business Magazine is a product catalog and maintains a premium image. They have the right to reject creatives that don't abide by their aesthetic guidelines.
