Advertising in eGov Magazine
About Advertising in eGov Magazine
Heads of e-Governance initiatives at various levelsMinisters, Senior officials at various ministriesImportant Functionaries from International DevelopmentFunding agenciesImportant Functionaries from the corporate sector, banks and PSUs including CIOs and CTOsPublic Administrators like Municipal Commissioners, District Magistrates, MayorsHeads of Academic Institutions, Hospitals and Medical CollegesIT vendorsAnd many others
Key Insights
Top Choice
Confused?
We can help
Hire our expert media planners to find, plan and place your next promotion.
eGov Advertising Cost
Advertising Option | TMA Offer |
|---|---|
Full Page | ₹ 50,000 Per Insert |
Cover Page | ₹ 1,14,072 Per Insert |
Double Spread | ₹ 89,250 Per Insert |
Readership Profile
- Heads of e-Governance initiatives at various levels
- Ministers, Senior officials at various ministries
- Important Functionaries from International Development
- Funding agencies
- Important Functionaries from the corporate sector, banks and PSUs including CIOs and CTOs
- Public Administrators like Municipal Commissioners, District Magistrates, Mayors
- Heads of Academic Institutions, Hospitals and Medical Colleges
- IT vendors
- And many others
Editorial Topics
- PCs, Personal Systems, Printers, Peripherals, Servers
- Enterprise Storage, Enterprise Security
- Networking (Structured Cabling, Intelligent Network Management Software)
- Video Conferencing or Unified Communication
- Data Centre Solutions
- Cloud Computing
- Document management Solutions and MPS (Managed Printing Solutions)
- Virtualisation
- Broadband
- Managed IT Services
- Disaster Recovery Management
Why Advertise In eGov Magazine?
eGov Magazine advertising provides a unique opportunity for brand owners. The Magazine itself is produced by quality publisher and is utilized by many prestigious, high-end brands to support their advertising campaigns. eGov Magazine advertising is a proven method to target decision-makers and opinion leaders with a high-income. eGov advertising offers multiple opportunities to target a captive audience in an uncluttered environment with inspiring advice, insights and host of fascinating features. Reach out to the decision makers and professionals across India by placing ads.
Effectiveness Of eGov Magazine Advertising
Message Impact
Full-page eGov Print Magazine ads rich with color and visual imagery can attract attention and enhance the visual presentation of your products. Magazines commonly use glossy finish and allow for full-color spreads. You can use bleed images or color backgrounds -- meaning have them extend all the way to the page edges, without a border -- to present a product image that really stands out.
Audience Interest
A major factor of eGov Magazine advertising effectiveness relative to many other media is the interest of the audience. Readers typically have strong interest in the theme or topic of eGov Magazine. Finding this close link between readers and your brand is critical to effectiveness.
Repeated Exposure
Also contributing to the effectiveness of eGov Magazine ads is the potential for ongoing, repeated exposure. Homeowners and businesses commonly have Magazine racks or other spaces where they keep eGov for other readers or repeat use. This gives you the potential to reach a large number of people with one copy and the same reader multiple times. Plus, since eGov Magazine are a static medium, readers can analyze or look at your message indefinitely.
Ways In Which eGov Magazine Deliver Engagement
- The strong positive brand values of the eGov Magazine can transfer onto the advertisements.
- Because advertisements are relevant and valued, ad clutter is not a problem in eGov Magazine.
- Readers take action as a result of seeing advertising in eGov Magazine.
- Targeting with precision and without wastage is a key strength of eGov Magazine.
- Creative formats such as gatefolds, textures, special papers, samples, sponsorship, advertisement features (‘advertorials’), and so on can create additional impact and interaction.
- Advertising in eGov Magazine is a great, cost-effective way to reach an exclusive group of affluent and highly educated managers, owners, professionals and executives.
- Booking the ad space earlier helps with an optimum placement.
- eGov Magazine is a product catalog and maintains a premium image. They have the right to reject creatives that don't abide by their aesthetic guidelines.
