On Instagram, brands can advertise through Instagram Reel, posts, and stories. Posts are perfect for showcasing products and engaging with followers in the feed, while stories offer an interactive and ephemeral way to share behind-the-scenes content and promotions and Instagram Reel includes a short video where the influencer will talk about your brand, along with the required caption, brand mention, and hashtags. These options leverage Instagram's visual appeal and high engagement to connect with audiences effectively.