Pop-up ads are advertisements that appear suddenly in a new window or overlay on the website while a user is browsing. These ads typically display when the page loads or when the user interacts with specific elements like clicking a link or scrolling. They are designed to grab attention but can be easily closed by the user if they are not interested. This media option allows ad placements on two platforms: Sambad Odia News Portal and Sambad English News Portal, ensuring wide visibility.