In this package, midroll video ads of duration up to 20 seconds will be played during the show. The brand presence will be provided in the opening montage of the show and banner ads which will run on-site. Brand placements will be integrated as a total of 32 various banner ads which will be displayed during the show. The brand presence will be provided in two 30-60 sec brand reels and on Koffee With Karan show page and a meet and greet opportunity will be provided. As part of the package, brand presence will be available on Karan Johar’s Instagram handle, as a sponsor slate. In this package, brands will also get visibility in platforms, social media handles, and youtube. The brand will be provided with a tag as presenting sponsor on Hotstar App, YouTube paid campaign with the brand logo in the 30-sec promo and weekly promo placement on Hotstar Marketing platforms will also be provided. The brand presence will also be provided in an email blast and LinkedIn post as a sponsor announcement. One-day site capture of the Exchange4media portal is also provided as part of this package.