<p>Advertising on Digital platforms for India VS Australia Test Series On Hotstar  gives a global reach to the brand. Endorsing allows the brand to connect with a diverse and extensive audience. Brands using the creative format to target their audience get higher brand reach and create positive brand awareness. </p>

Schedule

Creative Spec

The video ad contains Midroll Mobile (Live + PPL) and covers all formats, Midrolls for Highlights, Pre-Rolls (5-10 sec), and Midrolls for Living Room (Live + PPL). This comprehensive package ensures optimal engagement across mobile and living room platforms, maximizing visibility during live content, highlights, and pre-roll ads.

Video

Impression

Video Type

Video Length

1 Level Targeting

2 Level Targeting

The Co-Presenting package includes video ad placements such as Midrolls on Mobile and Living Room (Live + PPL) and Pre Rolls (5-10 seconds). Display ads feature throughout the Super 4s tournament. Marketing entitlements cover logo presence on the sponsor panel, sponsor slate, and social media promotions, including on D+HS and LinkedIn. Additional marketing benefits include E4M Trade Website site capture, Hotstar Marketing Platform promotions on YouTube, and Trade Emailer on Afaqs, along with social media coverage on HMP Instagram and LinkedIn.

Co-Presenting Package

Package

The Co-Powered By package includes Midroll Mobile ads (Live + PPL), Midroll Living Room ads (Live + PPL), and Pre Rolls (5-10 seconds). Display ads run throughout the Super 4s tournament. Marketing entitlements feature logo presence on sponsor panels and slates, with on-platform promotions. Additional benefits include D+HS social media promotions, E4M Trade Website site capture, Hotstar Marketing Platform on YouTube, Trade Emailer on Afaqs, and social media coverage on HMP Instagram and LinkedIn, plus a sponsor announcement on LinkedIn with tags.

Co-Powered Package

The Associate package includes Midroll Mobile ads (Live + PPL), Midroll Living Room ads (Live + PPL), and pre-rolls (5-10 seconds). Display ads cover key Milestones. Marketing entitlements feature logo presence on the sponsor panel and slate, with on-platform promotions. Additional benefits include E4M Trade Website site capture, Hotstar Marketing Platform on YouTube, Trade Emailer on Afaqs, and social media coverage on HMP Instagram and LinkedIn, plus a sponsor announcement on LinkedIn with tags.

Associate Sponsorship Package

For the India vs Australia Highlights Partnership, the Midroll ads on Mobile and CTV feature up to 30 seconds of content throughout the full tournament, covering 5 matches. The package includes a voiceover, a logo on the opening and closing slates, and an L-Band. This comprehensive exposure ensures prominent brand placement and visibility during key moments of the tournament.

Highlight Partner Package

The package includes Mobile and CTV spot rates, offering flexible pricing for targeted ad placements across devices. This allows for tailored campaigns that maximize reach and engagement on both mobile and connected TV platforms, ensuring your brand message resonates with diverse audiences effectively.

Spot Rate Package

Spot

Device

Branded Moments for the India VS Australia Test Match, This option ensures premium brand visibility during key moments, reaching a highly engaged audience throughout the event.

Branded Moments Package

Feature Package will include Super 4s and Super 6s highlights, FOW (Fall of Wicket) moments, and milestone achievements. Additionally, AR Bugs are available in half and full formats. These options provide comprehensive coverage of key moments and milestones in the game, ensuring engaging and informative content for viewers.

Feature Packages

Package Type

Custom L-Bands for India vs Australia feature tailored branding during live broadcasts, prominently displayed alongside key match moments. This sponsorship includes dynamic visuals and brand messaging to enhance visibility and engage viewers throughout the game

Custom L Bands

The Branded Card on Social Feed for India vs Australia showcases your brand with eye-catching visuals and messaging. Positioned prominently on social media platforms, it ensures high visibility and engagement during key moments of the match.

Branded Card- Display Ad

Buy Type

It includes ad frames that specifically target Mobile users, this helps brands maximize their brand exposure for the entire duration of the India Vs Australia Test series.

Banner- Frames Ad

The Billboard ad for India vs Australia (Mobile only) offers high visibility with regular and breakout placements. Featuring your brand prominently, it captures audience attention during critical match moments, ensuring maximum engagement and impact on mobile devices.

Billboard

Type

For India vs Australia, the advertising options include Top Knocks and  Top Spells with logo presence and L-Band in ~16-20 and ~16-18 episodes, respectively, reaching 500k-2M views. Top Stats and Fall of Wickets also feature the logo and L-Band in ~16-18 episodes. Super 4s, Super 6s, Preview, and Memorable Moments each have a logo and L-Band in 5 episodes, with viewership between 500k-1M per episode. Voiceover is included across all formats.

VOD Package

For India vs Australia, Mobile Billboards offer both Regular and Breakout placements, available on matchdays and non-matchdays. Regular Mobile Billboards deliver consistent visibility, while Breakout options provide enhanced impact. CTV Billboards, including Regular and Non-Matchday placements, ensure broad exposure across devices, engaging viewers with prominent brand messaging during the key event and beyond.

Mobile + CTV Billboard

Billboard Type

For the India vs Australia match, the Co-Branded Vignette offers video presence across Women's WC CTV and D+H Platform with a 30-second format, reaching 12-14 million impressions. It includes Live SQ and Branded Moments placements, with an estimated production cost of 2-3 lakh. The Influencer Vignette provides similar video coverage, achieving 7-11 million impressions, and includes Live SQ and Branded Moments. Production costs are additional and depend on actuals.

Content Integration packages

For India vs Australia, the video advertising package includes Midroll Mobile ads across all formats (Live + PPL) and Midroll Living Room ads (Live + PPL). These placements ensure your brand appears prominently during key moments of the match, maximizing visibility across multiple platforms. The comprehensive coverage spans both mobile and living room viewing experiences, enhancing engagement and impact with audiences throughout the event.

Inventory Package

India VS Australia Test Series On Hotstar

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Highlight Partner Package on India VS Australia Test Series On Hotstar

Used For

Impact

Ad Type

Video

Lead Time (in days)

3

Span

47 days

Rack Rate

Login To View

Min Billing

₹ 2,00,00,000

Min Billing

₹ 2,00,00,000

Execution Details

Creative Spec: video

Mp4

Targeting Cohorts

Creative Spec: image

px

jpg

300

ADDITIONAL INSTRUCTIONS

Click here

Deliverables

SOP

# Analytics and POE Report will be provided - (POE Report which includes the Impressions, reach, clicks, etc ). It provides the KPI as per the campaign. # Reports will be provided after 24hrs once the campaign goes live (Saturday & Sunday - Excluded). # Screenshots will not be provided.

1

At the end of the campaign only

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Highlight Partner Package on India VS Australia Test Series On Hotstar

Used For

Impact

Ad Type

Video

Lead Time (in days)

3

Span

47 days

Rack Rate

Login To View

Min Billing

₹ 2,00,00,000

Min Billing

₹ 2,00,00,000

Execution Details

Creative Spec: video

Mp4

Targeting Cohorts

Creative Spec: image

px

jpg

300

ADDITIONAL INSTRUCTIONS

Click here

Deliverables

SOP

# Analytics and POE Report will be provided - (POE Report which includes the Impressions, reach, clicks, etc ). It provides the KPI as per the campaign. # Reports will be provided after 24hrs once the campaign goes live (Saturday & Sunday - Excluded). # Screenshots will not be provided.

1

At the end of the campaign only

Confused? We can help

Hire our expert media planners to find, plan and place your next promotion.

Confused?
We can help