Banner on Housing.com
Used For
Reach
Ad Type
Image
Lead Time (in days)
3
Span
1 day
Housing.com offers banner ads as part of its digital advertising solutions, providing high visibility through placements on the homepage, search results pages, and property detail pages. These ads are static banners featuring fixed images with clear calls to action. Advertisers can use location-based targeting to reach users searching in specific cities or localities, and the pricing follows a Cost Per Impression (CPM) model, where charges depend on the number of ad displays.
Rack Rate
ā¹ 0.169 / Per Impression
TMA Offer
Login To View
Min Billing
ā¹ 2,50,000
Min Billing
ā¹ 2,50,000
Execution Details
Housing.com Banner Ads
Housing.com Banner ads are a highly effective way toĀ promote your brand across various digital media platforms. These visually engaging ads can greatly enhance your online visibility, helping you reach a wider audience. Below, we cover all the essential aspects of banner ads, including their costs and templates that work best for platforms like Housing.com.
Housing.com Banner Advertisement Cost
The cost of running Housing.com banner ads varies based on several key factors:
Platform:Ā Different digital platforms have varying costs. For example, Instagram generally has higher costs due to its large user base and high engagement levels. Platforms like Hotstar may have more flexible pricing, especially during live events like sports or entertainment shows.
Ad Format:Ā The type of ad you choose (static, animated, or interactive) can affect the cost. Interactive or video-based ads typically cost more than standard image-based banner ads, as they offer higher engagement rates.
Audience Targeting:Ā Advanced targeting options (like demographics, interests, behaviors, and location) help you reach a specific audience, but more precise targeting usually leads to higher costs.
Ad Placement:Ā Premium placements, such as the top of a page or during high-traffic moments (e.g., live streaming of a popular event), can increase costs.
Campaign Duration:Ā Longer campaigns tend to be more expensive overall, but they often provide better long-term exposure and engagement.
Bidding Strategy:Ā On many platforms, you can choose between cost-per-click (CPC) or cost-per-thousand-impressions (CPM) pricing models. CPC charges you for each click on your banner, while CPM charges for every thousand impressions your ad receives.
By carefully selecting the right platform, targeting options, and ad format, businesses can effectively manage banner advertisement costs on Housing.com while achieving strong visibility and engagement.
Housing.comĀ Banner Advertisement Rates
Housing.com Banner Advertisement Rates typically range from ā¹100 to ā¹3,000 per 1,000 impressions (CPM) or ā¹5 to ā¹50 per click (CPC), depending on factors such as platform type, audience targeting, and ad format. For instance, social media platforms like Instagram may charge higher rates due to their extensive reach and engagement, while display ads on websites might offer more competitive pricing. Understanding these rates is crucial for businesses aiming to optimize their advertising budget effectively.
