In Financial Express, listicle ads allow brands to feature their products or services within a curated, list-based article that matches the platform’s audience. For example, in a listicle like "Top Digital Payment Apps in India," brands like Paytm or PhonePe can pay to be included with a detailed description highlighting their key features and benefits. This ad format provides high visibility in an editorial-style article, making it engaging and informative for readers. Each listing includes 2 backlinks per article, 1 lead image, 2 inside images and the option to embed 1 YouTube video. Additionally, the article stays on the homepage for 2 days, in the relevant section for 5 days, and then remains accessible on the site. Pricing may vary based on specific requirements and demand.