The highest level of the football league, the English Premier League is back this year starting from 17 August'24 to 25th May'25. This grand football event reaches billions of homes with tons of potential audiences making it the most-watched league sports event in the world. When a brand chooses to place its ads with them it ensures maximum brand visibility.

Male

Female

Gender Distribution

Previous Season Viewership 2023-2024

18-24

Age Distribution

Top 6 Metros

Geo Wise Distribution

NCCS A

Others

NCCS Income

15K+Devices

Device Distribution

Schedule

Watch Time

Creative Spec

Squeezeups and LBands are available per instance and can be selected for specific moments during matches involving the top 6 teams. Advertisers can customize their placements for each instance, ensuring strategic visibility during key moments.

Banner- Display Ads

Display

video

Match Type

Display Ads

Buy Type

Creative Sec

Brands will be provided with mid-roll video ads of 10 seconds duration and will be displayed on the matches. Brands can choose to display their ads on the basis of Teams or Matches.

Mid Roll- Video

Spot

Match Types

Video Type

Video with a duration of 5-10 seconds will be displayed on the platform as pre-roll video advertisements.

Pre Roll- Video

Impression

Ad Length

In Co-Presenting, During EPL 2024-25, brands receive mid-roll video, 20 seconds for all 380 matches, pre-roll ads 5-10 seconds, Squeeze Ups, and L Bands. VOD branding includes Saves of the Week with 1.75-2.25 million views and co-branded vignettes with 10-15 million views. Additional opportunities include PPL segments, mobile and CTV billboards, sponsorship, and various marketing entitlements. These include logo presence on sponsor panels, social media posts, YouTube promotions, and trade emailers, ensuring comprehensive visibility across multiple platforms.

Co-Presenting Package

Package

In Broadcast Sponsorship Package,  branding will be provided for the duration of the entire tournament. Squeeze-up Banner Ads, Pre-Roll (5-10 seconds), and Mid-Roll (20 seconds) video ads will be displayed during all the matches of the tournament. Video on Demand branding will also be provided which will be displayed on the Saves of the Week segment with 1 video being played per game week. Video Ads of 5-second duration will be displayed as sponsor ident will be displayed 2 times per match as a value addition to the package. Logo Presence will be provided on the sponsor panel. Logo Presence is also provided on the sponsor slate on the E4M Trade Website as well as site capture. Branding will also be displayed on the Hotstar Marketing Platform as social media posts on Youtube, LinkedIn, Instagram etc. and trader emailers on Afaqs. Package pricing varies depending on the impressions provided. For more details to place your advertisement on this platform, kindly contact us at help@TheMediaAnt.com or call us at 080-67415510.

Full Tournament Broadcast Sponsorship Package

5 Month Co-presenting Package, In the EPL 2024-25 season, advertisers benefit from extensive exposure through 20-second mid-roll video ads in regular and carousel formats across 160-190 matches over 5 months. They also gain visibility with Squeeze Ups, L Bands, and 5-10 second pre-roll ads. Co-branded vignettes and VOD branding like "Saves of the Week" further enhance engagement with 1-2 million viewers and approximately 1 million impressions respectively. Sponsorship idents and robust marketing entitlements including logo presence on various platforms like YouTube, LinkedIn, and Instagram amplify brand visibility, making this an ideal platform for reaching a broad audience effectively.

5 Month Co-presenting Package

In Broadcast Sponsorship Package,  branding will be provided for the selected month of the tournament. Squeeze-up Banner Ads, Pre-Roll (5-10 seconds), and Mid-Roll (20 seconds) video ads will be displayed during all the matches of the tournament. Video on Demand branding will also be provided which will be displayed on the Player of the Week segment with 1 video being played per game week. Video Ads of 5-second duration will be displayed as sponsor ident will be displayed 2 times per match as a value addition to the package. Logo Presence will be provided on the sponsor panel. Logo Presence is also provided on the sponsor slate on the E4M Trade Website as well as site capture. Branding will also be displayed on the Hotstar Marketing Platform as social media posts on Youtube, LinkedIn, Instagram etc. and trader emailers on Afaqs. Package pricing varies depending on the impressions provided. For more details to place your advertisement on this platform, kindly contact us at help@TheMediaAnt.com or call us at 080-67415510.

Monthly  Broadcast  Sponsorship Package

As part of our Monthly Standard Inventory Packages, brands will be provided with 15-second mid-roll video ads and squeeze-up banner ads. Brand ads as per the package will be displayed for a duration of a month, differing on spots and impressions basis. For more details to place your advertisement on this platform.

Monthly Standard Inventory Package

Video Ad

As part of our Team Selection Package, brands will be provided with 15-second mid-roll video ads and squeeze-up banner ads which will be displayed on the matches of any top team chosen by the brand. Brand ads as per the package will be displayed for a month, differing on spots and impressions basis.

Team Selection Package

The VOD package consists of various components such as  Saves of the Week, Team of the Week, and 5 Things We Learned. The package includes 1 video per game week in the duration of 4-6 minutes, 1 video per game week in the duration of 4-6 minutes for Saves of the Week, and 1 video per game week in 4-6 minutes. These videos will be displayed in the Opening Slate (5s), Closing Slate (5s), and 1 Squeezeups. If you need more information, please refer to the execution detail section below.

VOD Package

VOD Association

The Content Integration packages include various components, among which is the Video PPL Segment. This segment includes 30-second videos in all the tournaments, along with one logo on the opening slate, one squeeze-up, one verbal mention per episode, and one brand philosophy mentioned once in the script. The Video Co-Branded Vignette includes 30-second videos for Full Tournament All Matches, Full Tournament Top 6 Teams, and One Month All Teams. It has 80 instances of Live SQ, Brand Philosophy + Match Footage + Brand TVC, one verbal mention, and presence on the Hotstar marketing platform (YouTube). which includes one squeeze-up, one verbal mention, and one presence on the Hotstar marketing platform (YouTube). All these video presences can be seen on the Tournament and D+H Platform. If you need more information, please refer to the execution detail section below.

Content Integration packages

Content Integration packages Types

Match Duration

During the EPL 2024-25, maximize brand visibility throughout the tournament with Mobile Billboard and Breakout Billboard packages. Capture attention and drive engagement across all events, ensuring your message stands out. Perfect for comprehensive branding campaigns

Billboard- Mobile

Campaign

Ad Type

Maximize brand visibility throughout the tournament with our Mobile and CTV Billboard packages. Capture attention and drive engagement across all events, ensuring the message stands out. Perfect for comprehensive branding campaigns.

CTV- Billboard

English Premier League On Hotstar

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Banner- Display Ads on English Premier League On Hotstar

Used For

Impact

Ad Type

Image

Lead Time (in days)

3

Span

281 days

Squeezeups and LBands are available per instance and can be selected for specific moments during matches involving the top 6 teams. Advertisers can customize their placements for each instance, ensuring strategic visibility during key moments.

Rack Rate

Login To View

Min Billing

₹ 4,95,000

Min Billing

₹ 4,95,000

Execution Details

Creative Spec: image

px

.JPG

300

ADDITIONAL INSTRUCTIONS

Click here

Moment Selections for L Band and Squeeze ups

SOP

# Analytics and POE Report will be provided - (POE Report which includes the Impressions, reach, clicks, etc ). It provides the KPI as per the campaign. # Reports will be provided after 24hrs once the campaign goes live (Saturday & Sunday - Excluded). # Screenshots will not be provided.

1

At the end of the campaign only

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Banner- Display Ads on English Premier League On Hotstar

Used For

Impact

Ad Type

Image

Lead Time (in days)

3

Span

281 days

Squeezeups and LBands are available per instance and can be selected for specific moments during matches involving the top 6 teams. Advertisers can customize their placements for each instance, ensuring strategic visibility during key moments.

Rack Rate

Login To View

Min Billing

₹ 4,95,000

Min Billing

₹ 4,95,000

Execution Details

Creative Spec: image

px

.JPG

300

ADDITIONAL INSTRUCTIONS

Click here

Moment Selections for L Band and Squeeze ups

SOP

# Analytics and POE Report will be provided - (POE Report which includes the Impressions, reach, clicks, etc ). It provides the KPI as per the campaign. # Reports will be provided after 24hrs once the campaign goes live (Saturday & Sunday - Excluded). # Screenshots will not be provided.

1

At the end of the campaign only

Confused? We can help

Hire our expert media planners to find, plan and place your next promotion.

Confused?
We can help