Get ready for a fun and informative journey into the world of media and advertising Trivia based on GroupM 2023 This year Next year report! This trivia will take you through the latest trends and insights revealed in GroupM’s report. Exploring the rapid growth of addressable TV homes, the integration of connected TV planning with linear TV, and the emergence of advanced intelligence to counter digital fragmentation.
With each question, you’ll explore your knowledge while having a great time. Get ready to challenge yourself and become a media-savvy trivia champion!
#1. What is the term used for unifying devices connected to a single network in households?
#2. Which platform offers content on-demand for viewers?
#3. What does MAUs stand for in the context of TV viewership?
#4. What was the viewership of FIFA 2022 on JioCinema Connected TV (CTV)?
#5. Which network broadcasted the matches of the Women's Premier League?
#6. What does the acronym "FAST" stand for in the context of addressable TV?
#7. What does OTT stand for?
#8. What technology will enable faster and more reliable data transmission for the growth of the Metaverse?
#9. What technology did Google launch in Q4 of 2022 that allows publishers and advertisers to match first-party data to deliver personalized ads?
