Welcome to the exciting world of Indian advertising in 2023, where media organizations predict double-digit growth amid market uncertainty. The market is changing quickly, with pure-play digital advertising expected to hold the largest share in 2023.
The Indian advertising sector is positioned for an exciting future, with various advancements that might benefit marketers and consumers alike, according to the Union Budget 2023, which is growth-oriented and future-focused.
The quiz is based on the Dentsu report 2023, which talks about the Indian Advertising industry in detail in all the segments. We hope that you enjoy this trivia and it keeps you updated with the latest trends and information about the Indian advertising industry.
#1. By the end of 2023, which will be the biggest media channel in India in terms of ad spends?
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#2. In 2022, in which media vertical did the education sector allocate most of its advertising budget?
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#3. In 2023, which platform is expected to be the highest contributor to digital media ad spends?
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#4. By 2023, which brand sector is forecasted to spend the most on digital advertising?
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#5. In 2022, which industry has the highest contribution to ad spends in the Indian advertising industry?
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#6. Which media option is expected to have the least advertising spends in the year 2023?
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#7. Which major event is expected to drive the Indian advertising industry in 2023?
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#8. In 2023, the BFSI segment is forecasted to spend most of its advertising budget in which media vertical?
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#9. In 2023, in which media vertical is the e-commerce industry sector expected to spend the least?
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#10. In which media vertical is the FMCG segment expected to invest the highest proportion of their ad budget, in 2023?
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