IPL 2020 Hotstar Advertising Budget Calculator
IPL 2020 Hotstar Advertising Budget Calculator: Know how much would advertising during IPL 2020 cost you? Skip to the calculator With IPL 2020 making a…
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Media Trivia: Popular IPL campaigns and associations
IPL 2020 is around the corner and we can’t keep calm. Coinciding with the festive season, IPL 2020 is all set to bring cheers to…
How to add multiple platforms at the same time?
A How to add multiple platforms at the same time? Step 1: Log on to www.themediaant.com Step 2: Click on the media vertical you want. (You can also…
A Complete Guide To Advertising In IPL Cricket 2020 On Hotstar App
What would we cover in this article? Following are the topics we would discuss in the article. You can skip to relevant sections by following…
Why should brands prefer TV Advertising during Elections over IPL and ICC World Cup?
Key Takeaways: TV advertising during General Elections 2019 is the most cost-effective options compared to advertising during IPL 2019 and ICC Cricket World Cup 2019….
IPL 2018 & FIFA 2018: What did we learn?
Abstract The following article contains an evaluation of TV viewership pattern for last 10 weeks. It gives us insights about how India watched television in…
What Are Interstitial Ads & How You Can Use Them?
Interstitial ads have emerged as a powerful digital advertising format that captures user attention with full-screen engagement. Unlike traditional banners or pop-ups, interstitials occupy the…
Top 10 In-App Advertising Platforms to Advertise in 2024
With India’s rapidly expanding digital landscape, in-app advertising has become a go-to strategy for reaching mobile-first consumers. India’s mobile user base, projected to hit nearly…
What is Data-Driven Marketing? The Definitive Guide
Data-driven marketing has become essential for businesses striving to make smarter decisions, optimize campaigns, and improve customer experiences. With the proliferation of data sources—from social…
The Rise of Personalized Marketing in Air Travel
Just like on a flight where people feel that everything was planned to suit just their taste. It starts right from the ticket booking to…