Native Advertising is a popular way to target most relevant audience. These ads includes an image and text that are embedded within the content on the various sections of the Times Group.
Native Display Ad on Website
Native Display Ad on App
Native Video Ad
How to target relevant audience?
Audience are targeted according to the page they are browsing or past search results they have done.
For example – if somebody is reading finance news daily on any of the Times Group websites for a week. He is considered as finance interested audience and put up in “Finance Bucket”.
Likewise Times Group has created around 66 Buckets to understand audience behavior and target accordingly.
How Native Ads will work ?
Native Ads will be displayed across all the Bucket of Times Group inventories initially for 2-3 days of campaign. After analysing the response, Ads will be displayed only to those segments which are performing well.
It works on Cost per Click (CPC) model and clicks are equally divided into number of days of the campaign.
Where Native Ads will be placed ?
Native Ads will be placed across all the Times Group inventories and few other inventories which are are tied up with. Details are mentioned in the table below:
Inventory | Language | Platform |
---|---|---|
Adage Mobile Site | English | Mobile |
Adage Website | English | Website |
Ahmedabadmirror Website | English | Website |
Alive Android App | English | AOS |
Amar Ujala Mobile Website | Hindi | Mobile |
Amarujala Website | Hindi | Website |
Ap Herald Website | English | Website |
Askmen Website | English | Website |
Astrospeak Website | English | Website |
Bangalore Mirror Website | English | Website |
Bollywood Tadka | Hindi | Website |
Bollywood Tadka Mobile Site | Hindi | Mobile |
Bollywoodcountry Website | English | Website |
Bombaytimes | English | Website |
Boxtv Android Apps | English | AOS |
Boxtv Ios Apps | English | iOS |
Boxtv Ipad Ios App | English | iOS |
Boxtv Mobile Site | English | Mobile |
Boxtv Website | English | Website |
Businessinsider In Website | English | Website |
Businessinsider Mobile Site | English | Mobile |
Buzz Network Mobile Website | English | Mobile |
Commodity Online Website | English | Website |
Cricbuzz Android App | English | AOS |
Cricbuzz Mobile Site | English | Mobile |
Cricbuzz Website | English | Website |
Deepika Website | Malayalam | Website |
Deshabhimani Mobile Website | Malayalam | Mobile |
Deshabhimani Website | Malayalam | Website |
Dinakaran Mobile Web | Tamil | Mobile |
Dinakaran Web | Tamil | Website |
Eisamay Android Apps | Bengali | AOS |
Eisamay Mobile Site | Bengali | Mobile |
Eisamay Website | Bengali | Website |
Et Android Apps | English | AOS |
Et Brand Equity | English | AOS |
Et Health | English | Website |
Et Ios Apps | English | iOS |
Et Mobile Site | English | Mobile |
Et Tech | English | Website |
Et Website | English | Website |
Etauto Website | English | Website |
Etcio Website | English | Website |
Etrealty Website | English | Website |
Etretail Website | English | Website |
Femina Website | English | Website |
Film Fare Mobile Website | English | Mobile |
Film Fare Website | English | Website |
Filmipop Website | English | Website |
Follo Mobile Site | English | Mobile |
Gaana Android Apps | English | AOS |
Gaana Ios Apps | English | iOS |
Gaana Website | English | Website |
Galatta Mobile Website | English | Mobile |
Galatta Website | English | Website |
Gizmodo Website | English | Website |
Happytrips Mobile Site | English | Mobile |
Happytrips Website | English | Website |
Hindi Sanjeev Kapoor Mobile Website | Hindi | Mobile |
Hindi Sanjeev Kapoor Web | Hindi | Website |
Huffingtonpost Website | English | Website |
Ianslive Mobile Website | English | Mobile |
Ianslive Web | English | Website |
Idiva Mobile Site | English | Mobile |
Idiva Website | English | Website |
Ign Website | English | Website |
India Education News Mobile Website | English | Mobile |
India Education News Website | English | Website |
India Education Website | English | Website |
Indiatv News Mobile Website | English | Mobile |
Indiatv News Website | English | Website |
It Android Apps | English | AOS |
It Mobile Site | English | Mobile |
It Website | English | Website |
Itimes Website | English | Website |
Ixigo Website | English | Website |
Jagbani Mobile Site | Punjabi | Mobile |
Jagbani Punjabkesari | Punjabi | Website |
Kerala Online News | Malayalam | Website |
Keralakaumudi Mobile Website | Malayalam | Mobile |
Keralakaumudi Website | Malayalam | Website |
Khabar Indiatv | Hindi | Website |
Khabarindiatv Mobile Website | Hindi | Mobile |
Kyaboss Website | English | Website |
Lifehacker Website | English | Website |
Luxpresso Website | English | Website |
Malayalam Samayam Android | Malayalam | AOS |
Malyalam Website | Malayalam | Website |
Malyalam Samayam Mobile Website | Malayalam | Mobile |
Mangalam Website | Malayalam | Website |
Mensxp Mobile Site | English | Mobile |
Mensxp Website | English | Website |
Mt Android Apps | Marathi | AOS |
Mt Mobile Site | Marathi | Mobile |
Mt Website | Marathi | Website |
Mts | Multi-language, Region Specific | Website |
Mumbaimirror Website | English | Website |
Namaste Telangana | Telugu | Website |
Naukrinama Mobile Website | English | Mobile |
Naukrinama Website | English | Website |
Navguarat Samay Android Apps | Gujarati | AOS |
Navguarat Samay Mobile Site | Gujarati | Mobile |
Navguarat Samay Website | Gujarati | Website |
Nbt Android Apps | Hindi | AOS |
Nbt Mobile Site | Hindi | Mobile |
Nbt Website | Hindi | Website |
Newspoint Bollywood Country Android | English | AOS |
Only My Health Website | English | Website |
Paisa Khabar Indiatv Mobile Website | English | Mobile |
Paisa Khabar Indiatv Website | English | Website |
Pc Mag | English | Website |
Prabhatkhabar Mobile Site | Hindi | Mobile |
Prabhatkhabar Website | Hindi | Website |
Prokerala Mobile Website | English | Mobile |
Prokerala Website | English | Website |
Punemirror Website | English | Website |
Punjab Kesari | Hindi | Website |
Punjab Kesari Mobile Site | Hindi | Mobile |
Raftaar Mobile Website | Hindi | Mobile |
Raftaar Website | Hindi | Website |
Sakshi Education Website | English | Website |
Sandesh Website | Gujarati | AOS |
Speaking Tree Hindi Website | Hindi | Website |
Speakingtree Website | English | Website |
Sportskeeda English Website | English | Website |
Sportskeeda Hindi Mobile Website | Hindi | Mobile |
Sportskeeda Hindi Website | Hindi | Website |
Tamil | Tamil | Website |
Tamil Android | Tamil | AOS |
Tamil Samayam Android | Tamil | AOS |
Tamil Samayam Mobile Website | Tamil | Mobile |
Taxindiaonline | English | Website |
Techradar Website | English | Website |
Telgu Android | Telugu | AOS |
Telgu Samayam Mobile Site | Telugu | Mobile |
Telugu Samayam | Telugu | Website |
The Story Pedia Mobile Website | English | Mobile |
Toi Android Apps | English | AOS |
Toi Ios Apps | English | iOS |
Toi Mobile Site | English | Mobile |
Toi Website | English | Website |
Tolivelugu Website | Telugu | Website |
Tv Times Ios | English | iOS |
Udaipur Times | English | Website |
Udayavani English Mobile Website | English | Mobile |
Udayavani English Website | English | Website |
Udayavani Kannad Website | Kannada | Website |
Udayavani Kannada Mobile Website | Kannada | Mobile |
Vijayavani Website | Kannada | Website |
Vijaykarnataka Android Apps | Kannada | AOS |
Vijaykarnataka Mobile Website | Kannada | Mobile |
Vijaykarnataka Website | Kannada | Website |
Vikatan Mobile Website | Tamil | Mobile |
Vikatan Website | Tamil | Website |