In-page video ads, also known as in-banner video ads, refer to video advertisements that are displayed within a web page alongside other content. These ads are typically embedded within a standard banner or rectangle ad format.

Significance and Usage In-Page Video Ads

In-page video ads offer a way for advertisers to incorporate video content within a web page and capture users’ attention. They can be strategically placed within relevant website sections or articles to maximize engagement and brand exposure. In-page video ads are often used to convey a more immersive and dynamic message compared to static banner ads. They can be designed to auto-play or require user interaction to start playing.

Example of In-Page Video Ads

An example of in-page video ads is when a user visits a news website and encounters an ad in the sidebar or between paragraphs of an article. The ad is in video format and may start playing automatically or upon user interaction. In-page video ads allow advertisers to deliver engaging video content while users browse the web page.