The ICC Men’s T20 World Cup 2024 is set to captivate cricket enthusiasts across India as Disney+ Hotstar announces free live streaming of the tournament on its mobile app. This move comes as a continuation of the OTT platform’s successful strategy, previously employed during the ODI World Cup and Asia Cup, which drew record-breaking viewership numbers.
Scheduled to kick off on June 2, 2024, the T20 World Cup promises an exciting showdown, with the United States and the Caribbean serving as host nations. With matches spread across three venues in the USA and six in the Caribbean, the tournament is poised to offer cricket fans a thrilling spectacle.
Team India, captained by Rohit Sharma, has garnered significant attention from Indian fans, whose matches are expected to draw millions of viewers worldwide. The Indian team is slated to face off against arch-rivals Pakistan on June 9, a fixture that is sure to be a highlight of the tournament.
Sajith Sivanandan, Head of Disney+ Hotstar India, expressed enthusiasm about making cricket more accessible to a wider audience, stating, “By offering the ICC Men’s T20 World Cup 2024 for free on mobile, we aim to make the game of cricket more accessible, reach a wider audience across the country and ensure that none of the sporting action is missed.”
Disney+ Hotstar’s previous collaborations with the ICC have yielded remarkable results, with the ICC Men’s Cricket World Cup 2023 witnessing record-breaking concurrency numbers, including a peak of 5.9 crore viewers during the finals between Team India and Team Australia. To further enhance the viewing experience, the platform introduced MaxView during the ICC Men’s Cricket World Cup 2023, offering users the option to stream matches in vertical mode on the go.
The upcoming T20 World Cup is expected to offer a similar array of features aimed at elevating the cricket-watching experience for fans. The tournament will commence with an encounter between the USA and Canada on June 2, 2024, at 6:00 AM IST, marking the beginning of a thrilling journey for 20 teams competing across 55 games to claim the title of ICC Men’s T20 World Cup 2024 champions.
With cricket fever set to sweep the nation once again, the free live streaming of the T20 World Cup on Disney+ Hotstar’s mobile app ensures that fans can catch all the action from the comfort of their smartphones, reaffirming cricket’s status as a unifying force that brings people together.