JioCinema Unleashes CTV Advertising Revolution Ahead of IPL 2024
Advertisers are eagerly anticipating a surge in the popularity of Connected TV (CTV) ahead of the IPL 2024. Last year’s IPL on CTV, particularly on…
Category: Series
A complete guide to IPL 2024 Plan Generator
According to research conducted by The Media Ant, 42% of advertisers found the most difficulty in media planning in digital advertising. The Indian Premier League…
IPL Sponsorship 2024: Exploring the Latest Trends
The Indian Premier League, (IPL) is not only the most-viewed cricket league of the world but also a ground for business and sponsorship. IPL 2024…
Women’s IPL Sponsors: Trends, Viewership & Brand Profile
Key Takeaways: The ad spends poured in WPL 2023 has been pretty modest as per IPL standards, however it remains a significant context when it…
Women’s Premier League 2023: Official Partners and Brand Partners
Big brands sign up as official sponsors for WPL: H&M, Amul, World Gold Council are some of the major partners. After the immense success of…
IPL 2023 : Mukesh Ambani to Stream IPL in 4K Resolution for Free
The slow and dramatic countdown has just begun and things have already taken a turn with the free online streaming of the matches on JioCinema….
Ultimate Guide to Women’s Premier League 2024 Advertising
What a season it was for Women’s Premier League 2023. Cricket fans stood up on their feet and cheered for their favorite teams. We are…
Women’s Premier League 2023 Schedule, Auction & Venue
This year is going to be exciting as BCCI is all set to begin the much-awaited Women’s Premier League Season 1 in India with 5 teams….
Women’s Premier League Auction & Players List
While celebrating the fantastic news that the Indian Under-19 Women’s Team won the T20 World Cup. We are sharing the updates about the Women’s Premier…
Viacom18 plans to earn Rs 3700 crore in advertising income from the IPL in 2023
Viacom18 acquired the Indian Premier League 2023’s digital broadcasting rights for the next five years. This indicates that JioCinema and Star India channels hold the…