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The Cricket World Cup 2023 has taken the sporting world by storm, captivating millions of fans worldwide with its thrilling matches and unforgettable moments. While…
In a bizarre twist of fate, sports marketing expert Jon Spoelstra, who has been recognized for his unorthodox marketing approaches in the NBA arena, has…
Cricket, especially when it involves a fascinating face-off like the India-Pakistan match, doesn’t merely remain a sport, it transforms into a colossal event influencing not…
In an exhilarating announcement for cricket and branding enthusiasts alike, MRF Tyres and Experience Commerce (EC) have declared a robust partnership set to bowl over…
India’s ICC Men’s Cricket World Cup 2023 opening clash against Australia recorded 2.6 crore viewership, 25 Mn Peak concurrency , 2.2X overall reach, 3X CTV…
In a spirited move to energize cricket enthusiasts worldwide, boAt, a celebrated name in the audio and wearables market, has announced its role as the…
Global corporations are investing significant sums to gain visibility during the upcoming Cricket World Cup in India. With this sporting event providing an ideal opportunity…
With the ICC Cricket World Cup 2023 just around the corner, major brands are gearing up for a marketing blitz to boost sales in India,…
The upcoming ODI (One Day International) Men’s Cricket World Cup, scheduled during the festive period, is anticipated to generate over Rs 2,000 crore in advertising…
Disney+ Hotstar, the official broadcaster for the highly anticipated ICC World Cup 2023 in India, has notched an impressive achievement by bringing on board 26…