Headlines: Top Media Ad News in India for the Week (Date : 8th March – 14th March)
According to a brand valuation report by Duff and Phelps, pandemic shaves off IPL brand value by 3.6% to Rs 45,800 Cr in 2020. Dentsu…
Category: Top News Headlines
Headlines: Top Media Ad News in India for the Week (1st March- 7th March)
According to BARC India, ad volumes have grown by 34% in the second half of 2020. The data was revealed in the television measurement company’s…
Headlines: Top media ad news in India for the week (22nd Feb -28th Feb)
ASCI releases draft guidelines for ‘influencer ads’ on Facebook, Twitter and other social media platforms, which it said was to enable consumers to “easily recognize…
Headlines: Top Media Ad News in India for the Week (15th Feb- 21st Feb)
According to GroupM’s ‘TYNY’ (This Year Next Year) 2021 report, India will be the 6th largest contributor to global ad spends in 2021. Pitch Madison’s…
Headlines: Top Media Ad News in India for the Week (26th Jan-1st Feb)
A micro-blogging platform “Koo” announced its tie-up with Republic TV. As a part of the partnership, Republic Bharat will use the platform to trend daily…
Headlines: Top Media Ad News in India for the Week (19th-25th Jan)
Wunderman Thompson has unveiled The future 100 report which talks about the hundred trends that will be shaping the coming 12 months. Following are some…
Headlines: Top Media Ad News in India for the Week (12th- 18th Jan)
The Media Ant recently unveiled Indian SME Advertising Survey 2021 Report. Following are some of the key findings: Digital is the top preferred media for…
Headlines: Top Media Ad News in India for the Week (4th – 11th Jan)
The movie genre witnessed a growth of 11% in ad volumes in 2020 compared to 2019, contributing the highest share of 23% to overall TV…
Headlines: Top Media Ad News in India for the Week (28th Dec- 4th Jan)
71 percent of Gen Zers say they want ads to have more diversity- a study by Amazon Alexa. 40% market share of TikTok has been…
Headlines: Top Media Ad News in India for the Week (22nd-28th Dec)
BCCI to add two new teams in IPL 2022, which will result in increased number of matches and number of days. Ad volume on TV…