Headlines: Top media ad news in India for the week (Date: 21st February – 27th February 2022)
As per the TAM AdEx data for television, there has been an overall growth of 33% and 32% in Jan 2021 and Jan 2022 respectively,…
Category: Top News Headlines
Headlines: Top media ad news in India for the week (Date: 15th February – 21st February 2022)
As per a study conducted by PubMatic-Forrester Consulting, the ad budgets in APAC (Asia- Pacific) are shifting towards digital media. Currently, mobile in-app is emerging…
Headlines: Top media ad news in India for the week (Date: 7th February – 14th February 2022)
The year 2022 will be the year of cricket. Industry experts are estimating that broadcasters may invest approx Rs 50,000 cr to acquire media rights…
Headlines: Top media ad news in India for the week (Date: 1st February – 7th February 2022)
The advertising revenue of e-commerce giant Amazon has grown by 32% YoY to reach $9.7 Billion, according to the company’s filings in the 4th Quarter…
Headlines: Top media news in India for the week starting 24/01
Sony Pictures Networks India has bagged the exclusive rights to broadcast Asian Games 2022. The deal spans from November 2021 to September 2023 and it…
Headlines: Top media ad news in India for the week (Date: 18th January – 24th January 2022)
News channels have seen a 12% growth in advertising spends in 2021 when compared to 2022. According to TAM AdEx, Reckitt Benckiser grabbed the top…
Headlines: Top media ad news in India for the week (Date: 11th January – 17th January 2022)
The Ministry of I&B asked BARC to resume news channels’ ratings after a 13 month halt. BARC had stopped releasing their weekly viewership data for…
Headlines: Top media ad news in India for the week (Date: 4th January – 10th January 2022)
The TV broadcasting arm of Bennett Coleman & Company Limited (BCCL) , Times Network, has extended its promotional scheme for Times Now Navbharat HD, the…
Headlines: Top media ad news in India for the week (Date: 28th December – 3rd January 2022)
As per TAM AdEx, Shah Rukh Khan was the top celebrity ambassador with an ad volume share of 14% during the ICC T20 WC ’21….
Headlines: Top media Ad News in India For The Week (Date: 21st December – 27th December 2021)
BARC week 50: Sun TV leads across all genres. The channel has registered 2748.43 weekly AMAs, Star Maa holds the second position with 2702.64 weekly…