Media Trivia: Based on Festive Season Indian Ads
The festive period is back in full blast and this time we are back to advertising basics by returning to a more celebratory mood. Since…
The festive period is back in full blast and this time we are back to advertising basics by returning to a more celebratory mood. Since…
Star Sports witnessed a 95% increase in reach for the first 2 weeks of the Premier League as compared to the previous season. The opening…
The media rights for ICC have been retained by Disney Star till 2027. As per sources, Disney Star has paid $3 Bn in order to…
BARC has underlined that Ravivaar with Star Parivar, a non-fiction show airing on Star Plus is the top-notch favourite across weeks in a row now….
The delay in third-party cookie deprecation will be a blessing in disguise as publishers and brands can work on solutions like building first-party data. (Source:…
Celebrations’ in the air! The festive season is arriving and it has always been an essential profit season for advertisers and brands, as well as…
The popular mobile game BGMI, created by gaming studio Ktafton, has recently been pulled from Apple and Android app stores. Krafton has said they are…
Sudhir Chaudhary’s show ‘Black & White’ has been launched on Aaj Tak and is expected to gain viewership. Because the programme is going on air…
As per BARC, the reach of All India TV has dropped from the peak of 94% in 2018 to 82% in 2021. The overall viewership,…
The old buzzing chat show Koffee with Karan is back with its 7th season and has roped in eight brands. This season is streaming on…