Amul Marketing Strategy: Pioneering Dairy Market Leadership
It is time to go back in time to one of the most trivial yet significant towns from Gujarat, India, where one of the giants…
Category: Marketing Strategy
What is Machine Learning in Marketing: Explained with Examples
Introduction Firms are always trying to find new approaches to the practice and increase overall efficiency. The most revolutionary innovation is the integration of Machine…
Fevicol’s Timeless Marketing Strategy | Iconic Campaigns
Fevicol is more than just an adhesive; it has grown into a cultural phenomenon synonymous with strength, reliability, and innovation. Over the decades, Fevicol has…
Everest Spices: A Journey of Flavorful Marketing Strategies
Everest Spices, a brand rooted in Indian tradition and innovation, has transformed from a small spice shop in South Bombay to a global culinary powerhouse…
Dabur’s Strategy: Keeping Ayurveda Relevant in Modern Times
Did you know one of India’s greatest contributions to the world is Ayurveda? That 5,000-year-old wisdom our grandmothers swear by still thrives today, all thanks…
Café Coffee Day’s Strategy: Brewing Success in India
In a country that traditionally favors tea, Café Coffee Day (CCD) has transformed India’s beverage landscape by making coffee a go-to choice. CCD didn’t just…
Britannia’s Iconic Marketing Strategy: 100 Years of Flavor & Trust
For over a century, Britannia has been the heart of every Indian tea-time, not merely selling biscuits but creating memories with each crunchy bite. From…
Asian Paints’ Winning Marketing Strategy Through Emotional Connection
Asian Paints isn’t just a leading paint company; it’s a brand that understands the art of creating meaningful connections with its customers. For over 73…
What made Zomato’s Comprehensive Marketing Strategy a Success
What sets Zomato apart from the plethora of food delivery applications available today? Marketing techniques which Zomato applies are a chimera of innovation and standard…
How Myntra Became India’s Fashion Front-runner Through Strategic Innovation
What forced Myntra from a small B2B startup to become India’s number one fashion portal today? Launched in 2007 by Mukesh Bansal, Vineet Saxena, and…