Headlines: Top Media Ad News in India for the Week (24th-31st Aug)

1. Flipkart has launched- “Brand Pulse”, an insight tool to help brands understand their relevance with context to competition and help them in developing their…
1. Flipkart has launched- “Brand Pulse”, an insight tool to help brands understand their relevance with context to competition and help them in developing their…
1. Pitch Madison has launched its mid-year 2020 report. A few highlights: Adex witnessed a drop of almost 39% in the first half of 2020. …
1. Fever FM maintained it’s lead in Mumbai and Delhi, while Radio City tops in Bangalore and Radio Mirchi in Kolkata in week 23rd-26th (Ram…
IPL 2020 Hotstar Advertising Budget Calculator: Know how much would advertising during IPL 2020 cost you? Skip to the calculator With IPL 2020 making a…
India Today Group has announced that it is shutting the print edition of Mail Today. The further plans are to create the digital version of…
1. Google has launched Ads Transparency Spotlight, a tool to offer more transparency to its users about the ads they see. Now Google display ad…
Omnicom Mediagroup has released a report “COVID- 19: The impact on Media Consumption of Indians”. The report provides comprehensive insights into the evolving media consumption…
Brand Introduction TCS iON is a unit of Tata Consultancy Services which is focused on providing cloud-based services to small and medium business enterprises, educational…
1. TV9 to shut down its English News channel News 9 and venture into Digital Medium for the same. 2. Ad insertion on Digital witnessed…
1. GroupM’s Kinetic Worldwide has announced a launch of their OOH planning tool- IOM (India On Move). The tool will help in understanding the audience…