Headlines: Top Media Ad News in India for the Week (1st March- 7th March)
According to BARC India, ad volumes have grown by 34% in the second half of 2020. The data was revealed in the television measurement company’s…
According to BARC India, ad volumes have grown by 34% in the second half of 2020. The data was revealed in the television measurement company’s…
This quiz is based on Pitch Madison Advertising Report 2021. Enjoy the trivia and keep yourself updated with the latest trends in media and advertising…
The cost of advertising on television depends on a lot of factors like the channel, time slot, and ad format. Starting cost for advertising on…
ASCI releases draft guidelines for ‘influencer ads’ on Facebook, Twitter and other social media platforms, which it said was to enable consumers to “easily recognize…
According to GroupM’s ‘TYNY’ (This Year Next Year) 2021 report, India will be the 6th largest contributor to global ad spends in 2021. Pitch Madison’s…
Sports streaming period saw highest OTT video consumption in 2020: RedSeer report. The OTT consumption in September and October stood at 228 billion minutes and…
Exchange4Media and Dentsu have released the fifth edition of their annual report on digital advertising titled ‘Digital Advertising in India 2021’. The data showed that…
A micro-blogging platform “Koo” announced its tie-up with Republic TV. As a part of the partnership, Republic Bharat will use the platform to trend daily…
Wunderman Thompson has unveiled The future 100 report which talks about the hundred trends that will be shaping the coming 12 months. Following are some…
The Media Ant recently unveiled Indian SME Advertising Survey 2021 Report. Following are some of the key findings: Digital is the top preferred media for…