Headlines: Top media ad news in India for the week (Date: 19th July – 25th July)
TV ad volumes for June 2021 and H1 2021 higher than previous two years: BARC report. Television ad volumes for June 2021 grew by 6%…
Author: Vaishali Tripathi
Headlines: Top media ad news in India for the week (Date: 12th July – 18th July)
Sony inks content partnerships with Twitter, FB for India’s overseas tours of SL, Eng.India will play 3 ODIs and T20Is with Sri Lanka followed by…
Headlines: Top media ad news in India for the week (Date: 5th July – 11th July)
Ind-NZ WTC Final viewed by 99 million. According to BARC India, the series is the most viewed test match since 2018. Star Plus maintains lead…
Case Study: How WaterScience used digital medium to increase their website traffic.
The Product WaterScience is a company that manufactures non-drinking water purification products, like shower filters and tap filters. The Bengaluru-based bootstrapped start-up was set up…
Media Trivia: Indian media and entertainment (M&E) Report 2021
This quiz is based on EY Indian media and entertainment (M&E) Report 2021. Enjoy the trivia and keep yourself updated with the latest trends in…
Headlines: Top media ad news in India for the week (Date: 28th June – 4th July )
SPSN signs 15 advertisers for India -Sri Lanka series. The lineup includes Byju’s, Pan Bahar, Amazon Prime, 99 acres.com, Cars 24, Oppo, Tata Motors, Raj…
Headlines: Top media ad news in India for the week Date: 21st June – 27th June
Digital continues to grow, TV to recover faster than other mediums. As per Tam AdEx report, other mediums witnessed a drop in ad volumes in…
Headlines: top media ad news in India for the week (Date: 15th June – 21st June)
Personal Healthcare sector saw highest growth in Print media in Jan-May’21: TAM Adex. The sector witnessed 95% growth on Print, 86% on TV, 93% on…
Headlines: Top Media Ad News In India For The Week (Date : 7th June – 13th June 2021)
Star Plus trumps FTA channels to emerge as ‘most-watched’ in the overall market. Before this, Zee TV dominated the overall market with 675 million impressions…
Headlines: Top Media Ad News in India for the Week (Date : 31st May – 6th June 2021)
Google to allow Android 12 users to opt out of interest-based advertising.The phased rollout of the service will affect apps running on Android 12 devices…