Headlines: Top media ad news in India for the week (Date: 7th March – 13th March 2022)

Aaj Tak recorded over 1 Million concurrent viewers on its YouTube channel, due to the 2022 assembly elections results coverage. Belonging to the India Today…
Aaj Tak recorded over 1 Million concurrent viewers on its YouTube channel, due to the 2022 assembly elections results coverage. Belonging to the India Today…
Product/ Service Orange Health is among the fastest-growing diagnostic-tech companies in India. Their vision is to make healthcare seamless for consumers in their homes by…
BARC will postpone resumption of the release of TRP ratings for channels in the news genre, as per PTI. Earlier BARC had announced that the…
This quiz is based on Pitch Madison Advertising Report 2022, which covers in detail, the Indian AdEx scenario of the year 2021. The report talks…
“If you can’t measure it, you can’t manage it”. This is a go-to mantra for every marketer. If you’re not measuring or monitoring your campaigns…
As per the TAM AdEx data for television, there has been an overall growth of 33% and 32% in Jan 2021 and Jan 2022 respectively,…
As per a study conducted by PubMatic-Forrester Consulting, the ad budgets in APAC (Asia- Pacific) are shifting towards digital media. Currently, mobile in-app is emerging…
This month is going to be fun-filled and exciting for movie-goers and advertisers, thanks to these upcoming movies. If you are an advertiser looking for…
The year 2022 will be the year of cricket. Industry experts are estimating that broadcasters may invest approx Rs 50,000 cr to acquire media rights…
Product/ Service BUSY is a leading, on-premise ERP & accounting software company, enabling millions of businesses in over 20 countries to efficiently manage their business…