Outdoor Campaign – The Media Ant 10th Anniversary
The Media Ant marks 10 successful years in the media and advertising industry, and it gives us immense pleasure to celebrate our success in the…
Author: Vaishali Tripathi
Ten Years of TMA- In Conversation with the Partners
Over the past 10 years The Media Ant has had the privilege of working with some of the most loyal and valued partners, who have…
TMA 1Oth anniversary- An Idea Then, A Trend Now.
Where were you in your personal and professional journey 10 years ago? If we ask you this question, you would probably go back to your…
Headlines: Top media and ad news in India for the week (6th June – 12th June 2022)
A new Hindi GEC channel, Atrangi has been launched on 6th of June. The channel is featuring a whole new range of programmes lined up…
Headlines: Top media and ad news in India for the week (30th May – 5th June 2022)
The BARC ratings have resumed for news channels, however most stakeholders are skeptical of the BARC ratings. This is due to the widespread perception that…
What are Radio Jingles and How To Make It Stick?
Being here since the evolution of Radio, Jingles have been proved as one of the most effective and catchy media options for brand awareness campaigns. …
Headlines: Top media and ad news in India for the week (23rd May – 29th May 2022)
From FY23 BARC will be charging broadcasters and advertisers. According to BARC, Broadcasters will be required to pay Rs 18 lakh per channel per annum…
Top 10 Radio Platforms To Advertise In 2024
According to UNESCO, Radio continues to be one of the most used and trusted mediums in the world. The recent COVID-19 pandemic has largely affected…
Media Trivia: EY-FICCI Report 2022 (Part-2)
The quiz is based on the EY-FICCI report 2022, which talks about the Indian Media & Entertainment industry with a consumer centric approach. The report…
Headlines: Top media and ad news in India for the week (16th May – 22nd May 2022)
Disney Star will be launching its Odia channel Star Kiran. Star Kiran will mark Disney Star’s entry into the seventh regional language market in India….