Traditional Advertising vs Digital Advertising – Key Differences
Advertising has been around for a long time, much longer than most of us realize. In fact, the first advertisement was spread through word of…
Author: Vaishali Tripathi
ICC World Cup 2023 – Schedule, Teams & Venue
The 13th edition of the ICC Men’s Cricket World Cup is all set to take place from October 2023 to 26 November 2023 and is…
Case Study: How Tata Health Drove App Install in Bangalore Through Digital and Hyperlocal Advertising
The Product Tata Health is a web and mobile-based application that provides health consultation and management solutions. The purpose of Tata Health app is to…
Book Car Advertisement in Newspaper Easily
In this fast-paced world, everyone needs to keep up with speed and understand the market but along with keeping up with the trends, one should…
IPL Advertising Strategy to Maximize Reach & Impact
Before getting into what can be a possible IPL advertising strategy, let’s discuss why Ipl advertising strategy is even needed. Well, strategizing is never a…
IPL Advertising 2024 : TV vs Digital
Nail-biting hits, high octane drama and intra-team rivalry, this glitzy sporting event has it all. Yes we are talking of glamour and sports, and only…
Viacom18 to Merge Jiocinema and Voot before IPL 2023
As the streaming industry heats up, Viacom18 makes a bold move to merge JioCinema and Voot, but will it be enough to dominate the market?…
Media Kundli- Cricbuzz
Cricbuzz is an Indian website and an app dedicated to the sport of cricket. Founded in 2004, Cricbuzz has grown to become one of the…
Performance Marketing – A Complete Guide for SMEs in India
What is performance marketing? As the name suggests, performance marketing terms to all the marketing and advertising efforts that lead to a certain desired action…
IPL 2023 Latest News: Quick Weekly Wrap
Week of 13th Mar 2023 Star Sports Ropes in Virat Kohli The tug of war between TV and Digital to get more viewership gets more…