The Rise of Personalized Marketing in Air Travel
Just like on a flight where people feel that everything was planned to suit just their taste. It starts right from the ticket booking to…
Author: Sandeep Nair
Difference Between Product Marketing and Service Marketing
Marketing is a critical operational process that has a capacity to impact the organization’s customer acquisition and retention. general ideas of what constitutes marketing and…
Difference Between Relationship Marketing and Transactional Marketing
Relationship marketing and transactional marketing are two distinct approaches to marketing strategies used by businesses to engage with their customers. While both strategies aim at…
Parle’s Marketing Strategy: From Local Biscuit to Global Phenomenon
What must a biscuit contain to be considered as good and popular among the people of different age, income and from different regions, for almost…
Dissecting Evos IPL 2024 Sports Campaign with JioCinema
Product/Service Evos lays special concern on the notion of ‘spreading love’ by creating homes that support community living and improve the values of homes to…
Dissecting Agilus IPL 2024 Sports Campaign with JioCinema
Product/Service Agilus Diagnostics operates the most expansive network of laboratories in India, covering 25 states and five union territories. As of March 31, 2023, it…
Dissecting Clarke Gable IPL and WPL 2024 Sports Campaign with JioCinema
Product/Service Clarke Gable is an Indian-based apparel brand owned by Otto Clothing Pvt. Ltd. Established in 2016, it operates in the fashion industry, focusing primarily…
Dissecting Wellman 2024 T20 World Cup Sports Campaign with Disney+ Hotstar
Product/Service Wellman India is a branch of the globally recognized Vitabiotics brand, offering a range of health supplements tailored specifically to meet the needs of…
10 Best and Effective Beauty Business Marketing Strategies
In the vibrant world of beauty, where first impressions are everything and competition is fierce, crafting a standout brand presence can feel like a daunting…
Asian Paints Leading the Industry with a 53% Market Share
Do you ever get to think about how large the Indian paint industry is? It is expected to grow to nearly USD 9.56 billion by…