Top 10 Food & Beverage Advertising Strategies
India’s culinary landscape is a tapestry of flavors and techniques, deeply rooted in history and regional traditions. The country’s vast geography and varied climate zones…
Author: Sandeep Nair
How much do ad spots during India-NZ semi final match cost?
In a striking development within the realm of sports broadcasting and advertising, the cost of securing a 10-second advertising slot during matches between India and…
Festive Radio Ad Spends Soar As CWC And Blockbusters Drive Demand
As the festive season unfolds, the radio industry is buzzing with a surge in advertising, fueled by a vibrant consumer demand, cricket fever due to…
Puma, Star Sports, and Myntra celebrate Virat Kohli’s victory
In a stunning display of sporting excellence, Indian cricket maestro Virat Kohli has etched his name into the annals of cricket history by scoring his…
Disney+ Hotstar sets a new global live streaming record during India vs South Africa Match
In a spectacular display of digital viewership, Disney+ Hotstar has shattered global live streaming records as 44 million viewers tuned in to watch former Indian…
57% tune into mobile streaming apps for ICC ODI Cricket World Cup 2023
As the excitement of the ICC ODI Cricket World Cup 2023 reverberates across India, Axis My India reveals a blend of modern and traditional media…
10 Best Cricket Creative Ad Campaigns
Introduction The realm of cricket is more than just a display of athletic finesse and competitive spirit, it’s a culture that binds nations together. At…
Indian Cricket Takes the Lead with 178% Increase in Ad Slots Over Other Teams Matches
The International Cricket Council (ICC) Cricket World Cup 2023 has not just been a playground for cricketers but an advertising goldmine, as revealed by a…
Media Trivia: Based on Asian Games 2023 Advertising and Sponsorships.
Embark on an intriguing expedition down memory lane as we reminisce the compelling narratives of the Asian Games 2023 through our enthralling Trivia quiz focused…
Cricket Match Advertising Phases You Need to Know
The fervor and excitement surrounding cricket matches, especially those involving the national team, provide a fertile ground for advertisers to showcase their brands and reach…