Why to Advertise in T20 World Cup Cricket 2024?
The T20 World Cup is one of the most popular sporting events globally, attracting millions of viewers from various demographics.The fast-paced and exciting nature of…
Author: Pramit Misra
What is Revenue Marketing? The complete guide
Revenue marketing stands as a pivotal component in propelling business growth and enhancing profitability. This approach not only fosters lead generation but also facilitates their…
What is the Digital Marketing Ecosystem? Definition, Components and Examples
Nowadays, the digital marketing ecosystem plays a crucial role in any marketing strategy. It encompasses a variety of strategies such as social media, email marketing,…
E-commerce and gaming take the spotlight as the leading advertisers for IPL 2024.
Television Advertising saw a 9% percent increase in growth in comparison to 2023 in just the first 31 matches of Indian Premier League 2024. There…
What is Visual Advertising? Explained
What is Visual Advertising? Visual advertising is the most powerful form of advertising. This brings a lot of relativity to the consumers who consume these…
Brand Reputation-Importance of Brand Reputation in 2025
In a market evolving at a rapid pace, daily trends continually update, emphasizing the crucial importance of brand reputation. As a business transitions into a…
Pitch Perfect: How IPL, Mobile Innovations, and Advertising Are Changing the Game
The Indian Premier League isn’t merely a typical cricket competition; it’s a celebration. Since its inception in 2008, the Indian Premier League (IPL) has blossomed…
JioCinema, ShareChat & Moj Forge Partnership to Bring Compact Sports Content to Wide Audience
The arrangement grants JioCinema access to the expansive user network of ShareChat and Moj, which together account for more than 325 million users. ShareChat and…
Advertisers Leverage Ad Options in JioCinema App During WPL & IPL 2024
The Indian Premier League (IPL) stands as the preeminent league for many players, widely recognized as the world’s largest T20 League. It represents a grand…
Viacom18 signs multi year strategic deal with Moloco for Ad serving on JioCinema
Advertising is one of the key modules for revenue generation on streaming platforms and to streamline the process of Ad serving Viacom18 has signed a…