Advertising made simpler for you. Read about new Advertising Trends, Campaigns, and Strategies.
Understanding the customer journey in marketing is critical in today’s rapidly evolving marketing environment since customer acquisition is no longer enough. Marketing must also focus…
Raksha Bandhan is one of India’s most cherished festivals, celebrating the special bond between brothers and sisters. This occasion is rich with memories, and as…
In the current generation, word of mouth has proven to be central in branding through influencer marketing. Companies today are leveraging the influencer marketing platforms,…
Instagram has become a powerhouse in the world of digital marketing. With over a billion active users, it offers an unparalleled platform for brands to…
As we advance into a digital era where social media platforms dominate the marketing landscape, Instagram has emerged as a pivotal tool for businesses and…
What is OTT Advertising? OTT advertising means the delivery of commercials through streaming media instead of through a cable or satellite TV system. OTT platforms…
Introduction The world is moving online, and OTT advertising is one of the aspects that is revolutionizing this new world. As more consumers switch to…
Introduction Broadcasting has for the longest time, been the backbone of any advertising and marketing campaigns. Even with the emergence of new age ad forms…
Billboards are a traditional yet impactful advertising medium, offering unique, high-visibility exposure. Although they don’t provide measurable impressions, they remain a crucial and effective form…
What is Instagram Marketing? Instagram marketing simply entails using the Instagram interface to advertise products or services. Currently, there are more than a billion active…