Advertising made simpler for you. Read about new Advertising Trends, Campaigns, and Strategies.
Amazon has announced plans to significantly increase the presence of ads on its Prime Video platform by 2025, following months of testing. Despite initial concerns…
Bengaluru joins cities like Delhi, Hyderabad, and Kochi in metro advertising. For the first time since its inception in 2011, Bengaluru’s Namma Metro will display…
Engaging customers through a singular channel is no longer adequate. Consumers now interact with brands across a variety of platforms, including social media, email, websites,…
A 3D billboard in Bengaluru has taken advertising creativity to new heights, captivating commuters and sparking debates on its impact. The innovative ad, promoted by…
Reddit has introduced a new suite of AI and automation features to its Ads Manager, designed to simplify ad creation and optimize campaign performance just…
Turkish Airlines has entered the Indian capital’s advertising scene, launching a visually striking out-of-home (OOH) campaign at one of Delhi’s most iconic standalone locations. In…
Spotify’s global advertising revenue is on track to exceed A$3 billion in 2024, according to recent projections from WARC, underscoring the platform’s impressive growth trajectory….
As businesses gear up for the crucial holiday season, Meta is rolling out a suite of new AI-driven advertising tools and creative formats designed to…
Google is ushering in a new era of data privacy and security in digital advertising with the rollout of confidential computing, leveraging Trusted Execution Environments…
In a bold move to boost revenue and address financial challenges, the Mumbai Metropolitan Region Development Authority (MMRDA) has launched a new advertising scheme for…